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Plugin Pavilion @NAB

A software bazaar By Ko Maruyama
The Plugin Pavilion is usually located directly adjacent to the Adobe footprint.  A concept organized by Jim Tierney - a group of smaller booths have banded together in order to achieve a bigger presence at trade shows.

At NAB, situated in the path of all of the attendees leaving the Adobe presentation after its conclusion, the Plugin Pavilion looked like a busy bazaar, with patron animators looking at all of the things they might want to add to their Adobe CS3 pipeline.

setting up the plugin pavilion is days worth of work

These companies themselves however, aren't small.  With product names like Automatic Duck, CINEMA 4D and Twixtor - these booths are home to some of the (if not *the*) top names in compositing and animation.

In a cool little shopping strip, where you can not only get show specials, but get tips tricks and tutorials from the authors of the software - you never know who you'll bump into.   Several team leaders from Apple, Adobe and Microsoft came through checking out what was up - which is surprising, given how much time booth presence eats into the day.

Here are some pictures of the booths - be sure to check for more stories about the companies featured in these pictures.

Wes Plate's booth is always the most relaxing, featuring a plush couch.  The problem is - everybody is too engrossed talking about how they've moved entire edits from one application into another, nobody sits.

Debbie Rich is at the front lines.  The first booth just outside of Adobe's rug space, Debbie demos, gives literature, and tries to answer as many questions about new Digital Anarchy product as she can.  Good thing she's got help...

...from Plugin Pavilion ringmaster Jim Tierney, who spent much of his time demonstrating the new plugin from Digital Anarchy called TOONIT, which essentially turns any video into a cartoon looking image (without the jittery edges, and without jumping through all kinds of precompose hoops to get there)

GridIron Software showed off NUCLEO PRO 2 which can be used to speed your computer use, not just with After Effects, but also effectively with MAXON's C4D as well.  They also showed off a super top secret weapon on Wednesday which was invitation only, and required NDA for all in attendance!  Stay tuned!!

That's Kai Pedersen back there, demonstrating CINEMA 4D's integration to Adobe's After Effects composition.  With all the traffic that came to the booth, you wouldn't guess that this is the SMALL booth.  The larger booth was next door to the Wacom presentation - a perfect pairing for the BODYPAINT demonstration.

FxFactory wins awards and gains attention in their first appearance in the Plugin Pavilion.  Unfortunately, I didn't get to spend any time with them, but they looked pretty happy surrounded by users and interested attendees.

Pete Litwinowitcz and Shin Kurokawa show off the plugins, and give people a preview of the new masking tools they offer for After Effects.  No bloated egos here - even after winning the Academy Award (*again*) this year - these guys will break it down for you, and show you how it all can work.  (Pierre is featured in an upcoming video at CreativeMac)

Shin shows off RE:VisionFX work inside the Autodesk production pipeline.

John, Andrew, Sean (and later Micah - not pictured)  These guys are always 'ON'.  why? cuz they have some kick ass software under their banner.  Magic Bullet, Trapcode, Knoll Light Factory, Film Fix.  There's a better picture of Sean from last year...(here)

Bob Courier shows off Color Finesse 2 to some Adobe After Effects people - the killer trackball color correcion controller is now able to hook up via ethernet, so there are no length limitations on where your machine is.

particleIllusion.  lower case p, upper case I.  Dave Basulto shoots some video of Alan for a CreativeMac production.  Alan joins the Plugin Pavilion for the first time.  While particleIllusion doesn't feature a plugin yet... the emphasis is on the "YET" part.  Also, his software fits into any workflow or production pipeline.

Zax Dow demonstrates the 3D flag plugin for After Effects.  I got a taste for ProAnimator this year from zaxwerks artist John Dickinson - and it's quite excellent.  Check out the two new plugins from Zax on the website.

Speaking of workflow, Creative Technology is back again this year, offering solutions for your Autodesk media.  Offering ways to manage source material from FCP to your *smoke, C>me draws interest from several editors who are looking for flexible Stone+Wire media solutions.

I will be writing articles on each and all of these companies in the future - so stay tuned.  You can check out my notices on BLOGZONE, including active links to companies and articles.  I will be sure to update you on the specific features when they post:

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Ko Maruyama is a freelance animator in Los Angeles.  In addition to working on film and broadcast animations, Ko teaches at Pasadena's Art Center College of Design - focusing on motion design.  When working, writing or testing software allows, you can find him lending a hand in the After Effects board and lurking among the Cinema4D, Visual Effects and Photoshop posts within the DMNForums.
Related Keywords:events, nab 2007, adobe plugins, plugin pavilion, digital anarchy


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