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Online pounds till payday advantages VS Offline credit paper work and reimbursement

Pounds till payday - the online flourishing phenomenon (September 30, 2011)
DMN Newswire--2011-9-30--  The online consumer these days is the brand manager from yesterday. In our opinion he has learned the marketing rules and most of the promotional guidelines and trying to ?trick the eye is death sentence to any company or brand that hopes to a clean evolution.

There is no better example than the loans or credit market, offline and online.

              In simple terms, until recently, the offline loans market had its glory days, with customers accepting the enormous paper work and the hilarious interest rates, with a smile and a shaking hand. No, there was no mass manipulation, simply the personal loans where attracting consumers, the crisis was just at the stage of a rumor and the repayment options where multiple. When the real financial crisis came, instead of reinforcing the bank systems, respecting the customers and offering better loans conditions, the bank simply made the biggest errors by:

-       blocking the interest rates at a high level

-       blocking the repayment options

-       increasing the already ?to muck paper work


That was the birth of the phenomenon called payday loans or the ?pounds till payday rush. The consumers migrated to the online environment simply because the online alternative was better, improved and most important very fast. The online payday loans companies offered the so wanted advantages:

-       Absolutely NO paper work, simply if you can qualify for a loan, you will have it in 1h

-       No credit checks or bad credit reports

-       All it is needed is a valid bank account, 18 years of age or more and a stable working place

Companies like Pounds-Till Payday extended the advantages of the amount borrowed (1000 or more) , NO Fuzz and a complete customer care system.

That is why more than 70% personal loans customers applied for a payday loan online.

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