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O2 and Research In Motion Introduce BlackBerry 7100x

(January 12, 2005)

O2 and Research In Motion are pleased to announce the latest addition to O2's portfolio of  BlackBerry(R) products with the introduction of the new BlackBerry  7100x(TM). The BlackBerry 7100x is expected to be available in the  United Kingdom in January 2005. 

   The BlackBerry 7100x, developed and manufactured by Research In  Motion (RIM), is an innovative mobile device that extends the current  data choices available to O2 customers, delivering the power of  BlackBerry functionality within a sleek and stylish mobile phone  design. The new design is aimed at active mobile professionals who  need to manage their work wherever they are (nationally or  internationally(a)), as well as keep in touch with family and  friends, all through one device. 

   The BlackBerry 7100x features all the popular BlackBerry  applications including advanced phone, messaging, organizer and  browsing capabilities. In addition to a large and bright,  high-resolution color screen, the BlackBerry 7100x incorporates an  integrated speakerphone that is ideal for conference calls,  Bluetooth(R) support for wireless headsets and car-kits and a  quad-band radio for international roaming. It also features a  sophisticated piano-black casing with 32MB flash memory, 4MB SRAM and  polyphonic ring tone support. 


   The BlackBerry 7100x integrates the latest BlackBerry browsing  technology providing users with access to a wide range of rich  HTML-based Internet content in full and vibrant color. 

   The BlackBerry 7100x features RIM's breakthrough SureType(TM)  keyboard technology that converges a phone keypad and a QWERTY  keyboard to fit elegantly within the size constraints of a  traditional 'candy bar' phone design. 

   The integrated keyboard and software system provides users with  an instinctively familiar look and feel and allows users to dial  phone numbers and type messages quickly, accurately and comfortably.  Removing the need for the traditional multi-tap phone approach,  SureType fundamentally changes the way people think about typing on  mobile phones. 

   The BlackBerry 7100x and SureType support various languages  including English, French, German, Italian, Spanish, Dutch,  Portuguese and Swedish. 

   "We are very pleased to add the BlackBerry 7100x to our range of  O2 mobile devices," said Hugh Griffiths, Head of Mobile Data Products  and Services, O2. "It's clear that this device will attract a whole  new audience to the BlackBerry platform and demonstrates the very  latest technology for both new and established users alike." 

   "The unique functionality of this all-in-one device can cover a  multitude of business and personal functions. By combining  exceptional phone, email, messaging and browsing capabilities with an  extremely effective keyboard and a large, vibrant, color screen, this  device is ideal for customers that prefer the look and feel of a  phone but want to extend the use of their handset to include email,  web browsing and messaging services," concludes Griffiths. 

   "The BlackBerry 7100x is a significant breakthrough for customers  that want advanced phone, messaging and data capabilities in a sleek  new design," said Mark Guibert, Vice President, Corporate Marketing  at RIM. "The new SureType keyboard technology is an amazing  innovation that offers a significant improvement over traditional  phone keypads and the BlackBerry 7100x is a very attractive choice  for customers looking to upgrade their existing phone." 

   The BlackBerry 7100x weighs 120g and has a battery life (using  the standard battery) of over four hours talk time and over eight  days standby. A hands-free earpiece, USB cable and standard holster  are included. Additional accessories such as holsters and car  chargers will also be available and the BlackBerry 7100x supports  Bluetooth headset and car-kit profiles. 

   For individuals, BlackBerry Internet Service(TM) allows users to  integrate their new BlackBerry handset with up to ten business or  personal Internet-based email accounts (including Microsoft Exchange,  IBM Lotus Domino and many popular ISP email accounts) without the  need for a special server or IT support. It takes just a few steps by  the user to get up and running. 

   For corporate users, the BlackBerry 7100x can connect to  BlackBerry Enterprise Server(TM), supporting secure, wireless email,  calendar appointments and other corporate data. The BlackBerry 7100x  supports the full functionality of the recently introduced BlackBerry  Enterprise Server v4.0. 

   The BlackBerry 7100x will be available in the UK from all O2  retail stores and direct and indirect business channels, as well as  other leading distributors. 


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Related Keywords:O2, Research In Motion, BlackBerry 7100x

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