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Norwich City FC Uses Miglia Directors Cut Take 2

Imports digital video of football into SportsCode game analysis software. (May 24, 2004)

Miglia Technology today announced that Norwich City FC uses the Directors Cut Take 2 to import digital video of home and away match footage into its game analysis software. Norwich City FC has just gained promotion into the football premiership, the UK's top-flight football league, and it used every trick it knew to get there!

Dave Carolan, sports scientist, Norwich City FC, commented: "In the quest for success on the pitch it is important to have good systems at work behind the team. Coaches increasingly rely on video footage to improve performance and with time at a premium, every advantage must be taken. The Directors cut allows us to turn up at any facility and capture footage from a variety of sources; Video camera, VCR, TV and DVD can all be exploited to help give us the edge. FireWire transfer means no loss of quality in the footage and easy integration into our system, especially when daisy-chaining with external hard disks. Directors Cut is top of its League."

Part way through last season, Carolan invested in SportsCode, a digital video analysis program that provides statistics and video footage relating to player and team performance during matches and training sessions. Installed on a 1GHz PowerBook G4 with DVD-burning SuperDrive, alongside Final Cut Pro, DVD Studio Pro, iMovie and iPhoto, Carolan has a state-of-the-art system which not only provides performance feedback, but also delivers high-quality video material for analytical, motivational and promotional use.

Carolan captures footage from each game using a Canon XM1 video camera and a Miglia Director's Cut DV Converter. Superfast FireWire connectivity means that this footage is fed into the PowerBook in something close to real-time. As soon as the footage is ingested, SportsCode starts analysing the match action.

Unlike their previous system, the Mac-based solution enables Carolan and his fellow coaches to use both the statistical analysis and captured video footage immediately. "With some systems you have to wait two or three days to get the information you want", he says. "That's not acceptable in the world of football. We need it to be real-time. We can now use video feedback at half time or even during a game".

Eric Ferraz, product marketing director, Miglia Technology, commented: "The Directors Cut is a very robust and versatile piece of hardware and Norwich City FC is proving this. Norwich City FC relies on the hardware to have the compatibility to import all video source formats at each game. It also relies on the fact that the hardware is not going to break or malfunction, even though it is taken all the way around the country each week."

Pricing and availability
The Directors Cut Take 2 is available now, for a street retail price of MSRP $339, 229 ex VAT. All units carry a full 2 year RTB warranty.

For further information on how to purchase the product, readers should contact:

Miglia Technology
Online sales and further information:
Sales tel: +44 (0)870 7472988
Sales email: [email protected]

About Miglia
Miglia Technology is a global technology solution provider that manufactures markets and supports a range of own and licensed branded products. Miglia benefits from having a strong staff of experienced product specialists, engineers and marketers who have amassed many combined years in the industry. Miglia products are available through all fine retailers and resellers around the world. For more information about where to buy our products please visit


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Related Keywords:Norwich City FC, Miglia, Directors Cut Take 2, SportsCode, Miglia Technology, Dave Carolan, Eric Ferraz,

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