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NileGuide Unveils Game-Changing Travel Planning App

Hundreds of Destination Guides in a Single App for $2.99; Filtering Tools Provide Unprecedented Recommendations Based on Travelers' Tastes and Location (March 23, 2010)

SAN FRANCISCO, CA -- (Marketwire) -- 03/23/10 -- Raising the bar for location-based apps, NileGuide proudly debuts What's Next in the iTunes App Store. Travelers no longer need to download an app for every place they visit -- NileGuide's What's Next offers access to top global destinations with in-depth, personalized, and interactive content in a single app for a very low price.

With more than 30 content sources and over 200 destinations, What's Next provides more coverage than any other location-based travel planning app found in the App Store, enabling users to easily create a personalized list of things to do and change plans on the fly. No more sifting through hundreds of irrelevant points of interest online -- travelers can quickly find what matters to their trips and save items for easy reference.

Designed for spontaneity, travelers can arrive at a destination, turn on their device, touch the "Near Me" button, and find recommendations for nearby activities, restaurants, nightlife, hotels and more. Within seconds, travelers can refine these recommendations by filtering with preferences such as "romantic," "business" or "off the beaten path," or by searching based on activity type such as museums, spas or golf courses. To plan further in advance, users can touch the "Where To" button from the Home screen, choose any destination, and start building an itinerary before they arrive.

Product Availability and Pricing

NileGuide What's Next is available for $2.99, and iPhone and iPod touch users can download the app from the iTunes App Store.

The second travel planning app from NileGuide, What's Next, follows NileGuide's Guide To Go, a free app which enables users to download their web-created custom itineraries onto their handheld devices.

About NileGuide

Through a global network of local experts and content partnerships with many of the world's most trusted travel publishers, NileGuide provides a one-stop resource that makes the trip planning process fast, fun and personalized, helping travelers make the most of their trips. NileGuide's web site and mobile applications offer access to hundreds of thousands of points of interest around the world, including hotels, activities, restaurants and suggested itineraries. The company's technology enables travelers to create custom itineraries and easily filter their content to find recommendations based on preferences such as "local recommended," "off the beaten path," or "family friendly." For more information, visit NileGuide's Press Room.

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