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New Zealand Showcase at SIGGRAPH

(July 25, 2005)

Zealand companies at SIGGRAPH 2005 was announced today by New Zealand Trade and Enterprise (NZTE), the country's economic development agency, highlighting the country's exceptional concentration of digital media talent and technology development.    Situated at Booth #1346, New Zealand's SIGGRAPH presence will feature companies and research institutes working in areas as diverse as 3D animation, virtual crowds, graphics management, Augmented Reality (AR), architectural visualization and education.  SIGGRAPH, the animation and visual effects industry's premiere annual confab, runs August 2-4, 2005, at the Los Angeles Convention Center.

Companies and content producers represented include: ARANZ, Box Rocket, Character Animation Technologies (CAT), Click Suite, Digital Post NZ, Flux Animation Studios, Human Interface Technologies Lab NZ (HIT Lab NZ), La Luna Studios, Massive Software, Media Design School, One Glass Eye, Right Hemisphere, Terabyte Interactive, Truescape Visual Reality and Unlimited Realities.  Massive Software, CAT, HIT Lab NZ, Media Design School and Right Hemisphere will demonstrate their newest products and programs on the stand.

Amid numerous at-SIGGRAPH announcements, Massive Software will show new developments of its Academy Award®-winning autonomous agent 3D animation system for crowd-related visual effects, and roll out pre-built, pre-motion captured Ready-to-Run Agents for locomotion, ambient motion, stadium action and medieval sword combat.  Via a series of artist talks at the booth, customers will reveal how Massive helped them create believable digital multitudes for recent films and commercials.  On Monday, August 1, Massive Founder Stephen Regelous will speak about Massive during SIGGRAPH's "Crowd and Group Animation" course.

Character Animation Technologies Ltd heads to SIGGRAPH with the highly anticipated new version of CAT, its plug-in for users of Autodesk's popular 3ds Max® 3D animation package.  CAT 2 adds extra bones (e.g. facial bones), a completely new, revolutionary inverse kinematics system and animateable stretch and squash to CAT's advanced character toolset and represents a whole new level of performance. CAT continues to be used for the creation of stunning short films and games by such companies as Relic Entertainment, Rainbow Studios, Relentless Software and Digital Pictures Iloura.

Human-computer interface center HIT Lab NZ, a partner of the world-leading HIT Lab US based at the University of Washington in Seattle, engages in forward-thinking research with a consortium of international companies ­ from Microsoft, Nike and Eastman Kodak to Boeing.  Recent ventures include projects for Lockheed-Martin/NASA and GPS developer Trimble.  At SIGGRAPH 2005, HIT Lab NZ visionaries take Augmented Reality (AR) out of the lab and past the limitations of head-mounted and hand-held hardware with exhibits featuring next-gen AR platforms including mobile phones.

Auckland-based specialized creative technologies educator Media Design School will be on hand to promote its rich real-world undergraduate and graduate qualifications in 3D animation, 3D visualization, visual effects, game development and more. Media Design School representatives will discuss the institution's world-class, production-based learning options for prospective students.

Based in Auckland, New Zealand, and Silicon Valley, Right Hemisphere® is a leading provider of product graphics management software. Right Hemisphere software integrates, automates, and manages 2D and 3D product graphics across the extended enterprise for product communications and support offerings published in most commonly used formats such as PDF. At SIGGRAPH, Right Hemisphere will have a number of announcements, such as a new version of its flagship Deep Server? software, which incorporates a number of advancements in the search and management of graphical data for large-scale companies. Earlier this year, the company's Deep View 3D viewing technology was licensed to Adobe Systems Incorporated where it is used in Adobe Acrobat and Adobe Reader 7.0 software.

Other participating New Zealand companies are:

. ARANZ, developer of the Polhemus FastSCAN? 3D scanning technology with applications from movie-making to forensics to geological modeling. Hydraulx and Gentle Giant are among those to use the company's products in entertainment.

. Box Rocket, a recently launched company specializing in short films for wireless handsets and feature animation

. Click Suite, an interactive simulations, gaming and media company, whose designs have garnered Yahoo! Australasian Site of the Year and numerous NetGuide awards

. Digital Post, a leading post-production facility with credits including The Chronicles of Narnia: The Lion, The Witch, and The Wardrobe (HD telecine dailies, offline and online editing facilities) and Perfect Creature (telecine dailies, 2K VFX scanning and 2K post production of 100+ visual effects)

. Flux Animation Studios, creating 2D and 3D animation for music videos, television series, games and major commercial brands, including Wrigley's, Nesquick and Sweet 'N Low.  Flux enjoys international ties with Yoram Gross-EM TV, Australia's leading producer of children's and family entertainment, and Hornet Inc., based in L.A. and New York

. La Luna, a production company focused on 3D animated features

. One Glass Eye, an animation and special effects producer with clients including broadcast networks Discovery Channel and Animal Planet

. Terabyte Interactive, a New Zealand interactive media pioneer in education, sports and museum markets, with productions and installations in New Zealand and abroad.

. Truescape Visual Reality, creator of survey-accurate photo and video simulations to better plan, evaluate and market subdivisions, shopping malls, office buildings, roadways, holiday resorts and other urban and rural developments in New Zealand and Australia, recently including visualization of the world's most energy-productive wind farm

. Unlimited Realities, a customized solutions provider in e-commerce, e-content and e-management and the developer of BLAZE, a platform for bringing documents to life with rich graphics, sound, video, 3D and animation.

About NZTE New Zealand Trade and Enterprise (NZTE) is the New Zealand Government's economic development agency. Using its global network of staff, NZTE works with businesses to help grow their capability, profitability and international competitiveness. The organization also develops relationships with the international business community, helping buyers and investors access New Zealand products, services and investment opportunities.

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Related Keywords:SIGGRAPH 2005, New Zealand Trade and Enterprise

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