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MyMediaInfo Leader in Database Accuracy with Over 60,000 Daily Updates

(November 15, 2011)

Waltham, MA, November 15, 2011 --( MyMediaInfo, a leading provider of media intelligence solutions for public relations and marketing professionals, today shared data specific to the frequency and depth in which their media contacts database is updated.

Journalists may update their contact details or change the beats they cover and outlets to which they contribute multiple times per year. Keeping ahead of these updates can be time consuming and a drain on resources for public relations and marketing professionals who require the most up-to-date details in order to create targeted, successful pitches. The MyMediaInfo media contacts database is an invaluable resource that helps to quickly and easily identify journalists, bloggers and other key influencers in an industry. To ensure reliable data, MyMediaInfo’s research team makes over 60,000 updates each day, and has logged over 12,000,000 updates to influencer profiles thus far in 2011.

“We make certain that the MyMediaInfo media contacts database is the most accurate available by updating over 60,000 fields on a daily basis, and this is just the start of our efforts,” said Ernest Vijay, Project Manager at MyMediaInfo. “Our in-house research team is the largest in the industry, accounting for half of all company employees, and they are dedicated to creating a resource for clients that surpasses all other media contact databases in key areas including accuracy, frequency of updates and robustness of data.”

Founded in 2006, MyMediaInfo has grown 300% year over year for the past three years and recently launched MyMediaInfo IMA, the industry’s first integrated influencer identification platform. The company offers clients a scalable a la carte solutions suite to fit any size business, a flat-fee pricing structure, an on-the-go iPhone app, and the largest in-house research team in the industry. For a free trial, visit or call us at 888-901-3332 today.

About MyMediaInfo
As a leading provider of media intelligence and analysis solutions, MyMediaInfo develops innovative tools that are instrumental in helping public relations and marketing professionals meet their business objectives. With a solutions suite that includes media contact databases, editorial calendars, media monitoring tools, analytics and reporting, and customized professional services, MyMediaInfo employs the largest research team in the industry ensuring accurate, in-depth data. The MyMediaInfo database includes detailed information on hundreds of thousands of journalists, analysts and media contributors across North America. The database also incorporates LinkedIn and Twitter profiles so that users may leverage social media tools in their outreach. With decades of industry experience, the MyMediaInfo team is headquartered in Waltham, MA, just outside of Boston, with additional offices in Austin, Atlanta, California, Chicago, Washington D.C., and India. To learn more about MyMediaInfo, please visit or call us at (888) 901-3332.


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