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MyBuys Doubles Revenue in 2010, Cementing Leadership Position in Personalization

MyBuys Completes Record-Setting Year, Increases Client Base by 225, Expands Multi-Channel Personalization Offerings (January 27, 2011)

REDWOOD CITY, CA -- (Marketwire) -- 01/27/11 -- MyBuys, the leading provider of personalization for multi-channel retailers, direct brands, and digital agencies, today announced record annual revenue for the fiscal year ending December 31, 2010, doubling revenues over 2009. The company added 225 new clients in 2010, and now provides multi-channel personalization services to more than 300 companies, including 70 who are featured in the list of Internet Retailer Top 500 retailers.

MyBuys also expanded its leadership position in multi-channel personalization with the launch of predictive display advertising and personalized mobile commerce, the industry's only fully personalized site which optimizes the entire shopping experience for every individual consumer across today's most popular mobile devices, including iPhone, Android, Blackberry and iPad.

"2010 was a banner year for MyBuys and our clients. We raised the bar in providing opportunities for our clients to engage their shoppers through new personalized touch points, which resulted in higher consumer response rates and increased sales," said Robert Cell, CEO, MyBuys. "Innovation will continue to be a focus for us, as we look to further personalize the shopping experiences that consumers have with our clients across channels. Consumers expect brand experiences to be consistent no matter which channel they are shopping, and we will continue to bring this to market for our clients. 2010 was a great year, and we believe that 2011 is poised to be even better."

To support future client and traffic growth, MyBuys also completed a massive infrastructure investment, tripling the capacity of its web servers to account for exponential growth in web traffic. In addition, MyBuys introduced new redundant operations and procedures that will allow the service to function properly regardless of any service interruptions.

MyBuys will be on the road exhibiting at Internet Retailer Web Design & Usability Conference February 14-16, Orlando, FL, eTail West February 22-24, Palm Desert, CA, and at's Innovate 2011 March 8-10, San Francisco, CA. Please visit for more information or email to set up an appointment to learn more about the company.

About MyBuys

MyBuys is the leading provider of multi-channel personalization for retailers, direct brands, and digital agencies. The company builds deep profiles based on each individual shopper's behavior, then uses a patented portfolio of algorithms and real-time optimization to deliver the most relevant recommendations. MyBuys' clients are increasing engagement by over 100% across all channels, average order value by 45 percent, conversion rates by 90 percent, and boosting overall online revenue 10-30%. Over 300 companies, including more than 70 of the Internet Retailer Top 500, partner with MyBuys to offer intelligent, personalized recommendations to their shoppers. Based in Redwood City, Calif., MyBuys is a privately held company. Visit them online at

Media Contact
Carol Carrubba
Borders + Gratehouse
415.963.4174 ext.6

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