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Mobile Safety Expert on Protecting Kids on the Mobile Web: Filter YouTube Content

Suren Ramasubbu, Child and Teen Mobile Safety Expert and Advocate for Mobile Learning, Addresses Parent and Teacher Mobile Internet Safety Concerns and a Solution to Separate the Good, Bad and Ugly of Video Content (March 23, 2011)

THOUSAND OAKS, CA -- (Marketwire) -- 03/23/11 -- Suren Ramasubbu, mobile Internet safety expert and CEO of, says the #1 way parents and educators can protect their mobile kids as their use of mobile web devices grows is simple. "Implementing YouTube content filtering is the #1 way parents and educators can ensure their children's safety when they access videos on the #2 search engine on the World Wide Web. Mobile learning and education is the future and it's not going away. But as mobile learning and use of the web anytime evolves, the Internet is evolving too. User-generated content takes prime of place on the modern web, especially on sites like YouTube. We can't control the content other people post on YouTube, but we can control what our kids view."

Suren's company,, the leading Internet safety and parental control service for mobile devices like the iPhone, iPod Touch and iPad, just released a YouTube filter for parents and educators to ensure their children's safety when they access videos on the popular site. Mobicip is the only content filtering company that offers this type of YouTube content filtering solution. The YouTube filter is a feature of the Mobicip Safe Browser app, which is available for download from the Apple App Store.

Parents and educators want to allow kids to be on YouTube for education and fun but they also want to block only objectionable videos and not the entire YouTube site. Keeping children safe is a challenge when the content is updated dynamically and inappropriate videos can be displayed or accessed by chance. But this problem can be solved with the right technological support. "We cannot be afraid of the technology our kids are adopting, in many ways faster than we do. Instead, we need to embrace technology and find new ways to protect our kids. That is why Mobicip has developed a new feature to separate and analyze YouTube content dynamically and block only the objectionable ones for a specified age-level," says Suren. "It is neither sufficient nor fair to shield YouTube completely from young users; parents and educators adding YouTube content filtering is the answer."

Mobicip's Safe Browser for the iPhone, iPod Touch and iPad is based on a path-breaking dynamic cloud content filtering engine, designed to provide a safe, secure and educational Internet for families and school-age children anytime anywhere. Because Mobicip is a cloud-based Software-as-a-Service (SaaS) solution, its intelligent real-time analysis engine has no noticeable slowdown or impact on the performance of the mobile device even with the new YouTube content filtering feature addition.

Visit the Mobicip blog or Mobicip YouTube Channel to learn How To Setup YouTube Filtering Using Mobicip.

Mobicip's Safe Browser app is available on the iPhone App Store, and the Premium subscription can be purchased at The full press release is available at

About Mobicip's Web Filtering and Dynamic Parental Control Software
Mobicip is the most popular content filtering solution available on the App Store. The best-selling Mobicip Safe Browser app has been consistently rated among top paid apps, downloaded and used by tens of thousands of parents and several K-12 schools and school districts in the US, and was recently recognized by the 2010 Parents' Choice Awards as a Top Mobile App. Mobicip's dynamic content filtering includes a new YouTube filter for parents and educators to ensure their children's Internet safety while they are on one of the most popular sites on the web. In addition to enabling online learning by supporting iOS-based devices, Mobicip partners with schools like Comal ISD to create custom app solutions that further enable online learning. Learn more at

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Related Keywords: Mobicip, Marketwire, Apple Computer, Internet Technology, Internet, Children, Parents, Other,

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