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MediaValet Wins Partner of the Year Award in Emerging Technologies and Innovation Category of the 2011 Microsoft IMPACT Awards

Leading Canadian Technology Partners Honoured and Celebrated at Annual Awards Ceremony (December 02, 2011)

VANCOUVER, BRITISH COLUMBIA -- (Marketwire) -- 12/02/11 -- VRX Worldwide Inc. (TSX VENTURE:VRW) announced today that it has won the Windows Azure Platform ISV Partner of the Year Award in the Emerging Technologies and Innovation category at the 2011 Microsoft Partner Network IMPACT Awards. The ninth annual IMPACT Awards recognize excellence across the large and diverse community of Microsoft's Canadian technology partners. The winners were announced at an award ceremony in Toronto on November 30, 2011.

"Our annual IMPACT Awards celebrate the great work done in the Partner Community to help customers respond to their business challenges through the benefits of technology," said Eric Gales, President of Microsoft Canada Inc. "Technology partners like MediaValet are always finding new and exciting ways to develop and deliver innovative technology solutions, making them true leaders in their respective fields."

MediaValet was chosen as the Windows Azure Platform ISV Partner of the Year in the Emerging Technologies and Innovation category for their industry leading cloud-based digital asset management solution. MediaValet was first to market with a hundred percent cloud-based system and is quickly reshaping the global digital asset management industry.

"A big thank you goes out to Microsoft for creating the Windows Azure cloud platform that enabled us to create MediaValet, to the Microsoft teams in Canada and the US that have done such a tremendous job in supporting us over the past year, and to everyone at MediaValet and our parent company VRX Studios for all their hard work, dedication and commitment to MediaValet's success," stated David MacLaren, President and CEO of MediaValet.

About the Microsoft Partner Network IMPACT Awards

In 2003, Microsoft Canada Inc. launched the IMPACT Awards, a program to recognize the numerous achievements within it's technology Partner community. This year's awards program is bigger than ever with over 35 award categories designed to recognize excellence across Microsoft Partner Network competencies, emerging technologies, community involvement as well as sales, marketing and partnering excellence.

The IMPACT Awards are open to Active Canadian members of the Microsoft Partner Network.

For a list of all 2011 winners & finalists, and more information on the Microsoft Partner Network IMPACT Awards, please visit

About MediaValet

MediaValet is a 100% cloud-based, enterprise class, global digital asset management system available to all companies in all industries as a stand-alone, SaaS, web-based application. MediaValet makes it effortless for companies of all sizes to aggregate, organize, secure and share their digital assets no matter where their offices, staff, suppliers or customers are located.

To find out more about MediaValet, visit

About VRX Studios

Parent company of MediaValet, VRX Studios is the world's leading full-service photography company, providing photography, content management and content licensing services to over 10,000 customers in the global hospitality and travel industries. Through its comprehensive suite of products, covering Architectural, Destination, Food and Beverage and Lifestyle Photography, Content Management, Distribution and Licensing, VRX Studios helps companies capture and showcase their brands to the world.

To find out more about VRX Studios, its products and services, visit

VRX Studios

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