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McHale Barone Names Audrey Berger Executive Producer

(November 16, 2004)

Audrey Berger, a multi-faceted, multi-tasker with extensive hands-on experience in TV and Radio commercial music and video production/post-production, has joined McHale Barone as Executive Producer. The new hire signals a substantive expansion program for McBone, one of the industrys leading comedy radio spot production and TV spot scoring shops.

?The steady growth of our business over the past 11 years has enabled us to build an extremely comfortable high-end studio/creative environment, said McBone co-principals Chris McHale and Joe Barone.  ?Recent successes with animation and live-action production have inspired us to broaden our market and move deeper into programming and possible feature film work.  The key to growth in these areas is to develop an absolutely first tier support team.  Audrey Berger is uniquely qualified to help guide us through the next stage of our evolution.

Owner/Exec. Producer/Co-Creative Director of her own NY-based Hothouse Music & Sound Design and Sweet Potato Music firms from 1994 to 2004, Audrey Berger has produced and created music for a whos who of agencies ranging from O&M , FCB, BBDO and JWT to Grey and DArcy.  A writer, music and video post producer, singer and performer, her credits include: Panasonic, American Express, AT&T Wireless, Jaguar, Levis, Kodak, California Raisins and Pfizer. She was post production producer for the Neil Young /Crazy Horse feature-length Muddy Track documentary, and has served as exec. producer for Brielle Music and Shelton Leigh Palmer & Co. in NY.

?McHale Barone has an extraordinary 10,000 sq. ft studio complex and outstanding credentials. Winners of last years $100,000. Mercury Award Grand Prize for Radio Creativity, theyve been busy with national spots for Cingular, Coke, Budweiser, Volvo, Snickers and many others, Berger points out. ?With Partner/Exec. Producer Jill Cheris, an exceptional engineering team and one of the best casting departments in the business already in place, their on-going interest in creative programming, animation, video games and recording artists inspired them to seek out an Exec. Producer able to fully support their growth plans.  McBone is the most diverse shop I know, she concludes. ?Theyre a really smart creative group and Im delighted to be working with them.

McHale Barone and Irvings Place Studios are located at 30 Irving Place, New York, NY 10003; 212 253 2920;

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