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Marlee Matlin and MEDL Mobile Team Up to Create Educational American Sign Language App(October 10, 2012)
FOUNTAIN VALLEY, Calif., Oct. 10, 2012 (GLOBE NEWSWIRE) -- MEDL Mobile, Inc. (OTCBB:MEDL) – a pioneer in the creation, development, marketing and monetization of mobile apps – and Marlee Matlin, Academy Award©-winning actress, announce the release of "Marlee Signs," an educational app to learn to express yourself in American Sign Language. It launched worldwide today and is available in the Apple App Store.
"Marlee Signs" teaches the user the fundamentals of American Sign Language – from signed alphabet and basic vocabulary to common expressions in everyday life. Unlike other options on the App Store which use static images, this app features high quality videos which show Marlee Matlin demonstrating the lessons. The app even allows the user to watch any video in slow motion for greater detail.
"Working with Marlee Matlin has been a lot of fun! She was hysterical to work with on the set," said Dave Swartz, MEDL Co-founder and CCO. "We believe that Marlee's breakthrough appeal will help introduce ASL to a broad new audience through the iPhone and iPad."
Through the "Spell" feature users can get the spelling of any word in ASL by typing in a word and watching Marlee sign it back to them. Users can also learn at their own pace by breaking down the lessons into individual videos.
"I wanted to create a simple, visual presentation of American Sign Language vocabulary that's the next best thing to taking a class," Marlee stated. "It's a great starting point for learning ASL the way it should - visually, in full motion, and not just static images on a page. It's not a substitute for taking a sign language class but I think it's the next best thing!"
The basic app comes with the spelling feature as well as one free lesson pack in the app store. There are five additional lessons, which are sold for $3.99 per pack.
You can download the app by using the following link: Bit.ly/marleesigns
About MEDL Mobile
The Company develops, acquires and publishes a growing library of mobile applications which perform specific functions for the user on the Apple and Android platforms. User analytics are collected by the Company's growing Mobile Brain which processes user data in order to create better distribution and monetization of mobile applications. The Company's Software Development Kit (SDK) consists of a growing suite of tools which have been designed to help developers to better market and monetize their mobile applications. Additionally, the Company licenses its technology and performs custom development for key clients such as Monster.com, New York Times Company, Teleflora, Telefonica and Medtronic, allowing the company to grow the overall library of technology greatly extending the potential reach of the Mobile Brain. The Company enters into partnerships to mobilize and monetize IP with such notable names as Encyclopedia Britannica, MTV's Pauly D, Cheech & Chong, Rampage Jackson and Marlee Matlin. The Company is establishing a business model in which it expects to generate multiple revenue streams, including development fees, download and in-app purchases, advertising, sponsorship and licensing of technology. For more information about MEDL Mobile, please visit www.medlmobile.com.
The MEDL Mobile Holdings Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=11366
About Marlee Matlin
Academy Award© and Golden Globe winner, Marlee Matlin is the youngest recipient of the Best Actress Oscar for her debut film "Children of A Lesser God." Her numerous telefilms and television programs include "What the Bleep Do We Know," "Seinfeld," "Law and Order SVU," "The West Wing," "The L Word," "Family Guy," and she currently stars in the ABC Family drama "Switched at Birth." Her autobiography, "I'll Scream Later" was a New York Times Best Seller in 2009. Marlee serves on the board of a number of charitable organizations and it was her work with Congress that was instrumental in getting federal legislation passed in support of closed captioning technology which we are all familiar with today.
Certain statements contained herein constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations, estimates and projections about MEDL Mobile's industry, management's beliefs and certain assumptions made by management. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Because such statements involve risks and uncertainties, the actual results and performance of the Company may differ materially from the results expressed or implied by such forward-looking statements. Given these uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements. Potential risks and uncertainties include but are not limited to the ability to integrate Inedible Software apps and platform into MEDL's product offering, the ability to procure, properly price, retain and successfully complete projects, and changes in products and competition. Unless otherwise required by law, the Company also disclaims any obligation to update its view of any such risks or uncertainties or to announce publicly the result of any revisions to the forward-looking statements made here. Readers should review carefully reports or documents the Company files periodically with the Securities and Exchange Commission.
For more information about MEDL Mobile, please visit http://www.medlmobile.com.
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