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Margarita Mix Mixes Amazon.com Theater Series

Selected by Fallon Worldwide and Ridley Scott (December 21, 2004)

The L.A. Studios, Inc., the nation's preeminent audio post-production company, announced today that its West Side facility, Margarita Mix de Santa Monica, was selected by leading advertising agency Fallon Worldwide and renowned production company Ridley Scott Associates (RSA) to provide sound design, voice recording and mixing services for Amazon.com's Amazon Theater series of short films.

Margarita Mix de Santa Monica created both 5.1 surround and stereo mixes for four of the five films in the series. Directed by top young directors at RSA, the films feature stars such as Minnie Driver, Blair Underwood and Chris Noth.

"We have a great history with Margarita Mix de Santa Monica and it was a natural choice for us when choosing an audio post facility for the Amazon Theater series," said Brian DiLorenzo, Executive Producer and Director of Fallon Broadcast.  "The mixers are phenomenally talented and really helped make this series a great success."

"It made sense to partner  with Margarita Mix for the audio portion of the project.  Their engineers are particularly familiar with long-format and they made all the latest  technology available to us," said Brigette Whisnant, Senior Producer at Fallon.

Margarita Mix de Santa Monica's Jeff Levy served as the mixer on Do Geese See God starring Blair Underwood and Portrait starring Minnie Driver.  Nathan Dubin was the mixer for Careful What You Wish For and Tooth Fairy starring Chris Noth.

"We are delighted to have had the chance to work with Fallon and RSA on the Amazon Theater series of films," said Jonathan Whitehead, General Manager - Operations and Sales for Margarita Mix de Santa Monica.  "All of the directors bring a sophisticated aural style to their work and the audio environment in each serves an important narrative function.  It was great to be an important part of this unique project."

"The challenge in creating a successful short film is making sure every single moment serves to drive the story forward," said Jeff Levy, Mixer at Margarita Mix de Santa Monica.  "Our task was to create a dynamic soundtrack for each film that both accomplishes this goal and fully immerses the viewer in the world of the film.  All of the directors had a compelling vision of what they were looking to achieve and it was a pleasure helping them realize their visions."



Amazon Theater is sponsored by Chase and is available exclusively at Amazon.com.

About The L.A. Studios, Inc.
The L.A. Studios, Inc. is the parent company of LA Studios, Margarita Mix Hollywood and Margarita Mix de Santa Monica and is the largest employee-owned audio post-production company in the United States.  All three locations offer the industry's most accomplished mixers and best-in-class technology.  The company is considered one of the preeminent sources for audio post by the advertising, entertainment and multi-media communities and its most recent credits include the films Shrek 2 and Shark Tale, the television shows Father of the Pride and King of the Hill, commercials for ESPN, Lexus, MTV, Goodyear and Mattel and music videos for The Black Eyed Peas, 50 Cent and Usher.

For more information, go to www.lastudios.com.


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Related Keywords:Margarita Mix , L.A. Studios, Fallon Worldwide, Ridley Scott, Amazon Theater, sound design, voice recording, mixing

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