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Madefire Suits Up for SDCC With New iPad App and New Content

Top Creators and Comic-Con Guests to Launch New Madefire Titles; Host Fan Signing Events (July 12, 2012)

SAN DIEGO, CA -- (Marketwire) -- 07/12/12 -- Comic-Con / SDCC -- On a mission to launch a new era of storytelling and create a dynamic reading experience, Madefire will soar into this year's SDCC with a new iPad app and original content from top creators and Comic-Con guests. Madefire, an exciting new company that brings a refreshing jolt of energy and innovation to the comic and graphic novel industry, will showcase the Madefire App, release a new episode "Treatment: San Diego" by Dave Gibbons, and launch a new title "Houses of the Holy" by Comic-Con guest Mike Carey and Dave Kendall at its SDCC booth and on the iTunes App Store. The Madefire booth (4902/4904) will feature legendary creators Dave Gibbons, Bill Sienkiewicz, Gary Gianni, Mike Carey, and others hosting signing events and showcasing their latest content for the Madefire iPad App. The complete signing schedule is available at Madefire.

"Madefire has created an immersive reading experience that is tailor made for the Comic-Con audience," said Dave Gibbons, co-creator of Watchmen and advisory board member at Madefire. "It is exciting to share this visually compelling, technologically advanced storytelling tool with an audience that is so fervent about great stories and dynamic elements."

Comic-Con fans will be able to experience first-hand Madefire's new app that delivers a continuous flow of Motion Books. Live demos will allow fans to read original stories each with their own unique and immersive experience, that take full advantage of iPad's leading features and functionality, including the gyroscope, accelerometer and stunning Retina display.

"Madefire is changing the face of -- and interface with -- comics; now and for the post-tablet era. And, by 'changing face' we mean like a pit bull, not Dr. Feelgood. You've been warned," said Bill Sienkiewicz, an Eisner-winning, Emmy-nominated artist best known for revamping the style of comic and graphic novel illustration from 1980 onward.

The Madefire iPad App is available for free from the App Store. You can view the Madefire launch video and Madefire images and the media kit can be downloaded at the Madefire online press kit.

About Madefire
Founded in 2011 by Ben Wolstenholme, Liam Sharp and Eugene Walden, Madefire is backed by True Ventures. Madefire provides artists and writers a publishing solution for iPad allowing them to build their stories in an exciting new format. The Madefire Board of Advisors includes Mike McCue, CEO and Founder of Flipboard; Sina Tamaddon, former Senior Vice President of Applications for Apple Inc.; Toni Schneider, CEO of Automattic, creators of; Dave Gibbons, co-creator of Watchmen, the best-selling graphic novel of all time; and Bill Sienkiewicz, widely recognized as one of the greatest innovators of sequential art. For more information go to, or download the Madefire App for iPad.

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