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MacroSolve's ClubInsight Mobile App Chosen by Forest RidgePlanned Master Community to Implement ClubInsight to Enhance Resident Experience (March 29, 2010)
TULSA, OK -- (Marketwire) -- 03/29/10 -- MacroSolve, Inc. (OTCBB: MCVE) announced today that it has signed a contract with Forest Ridge to provide its ClubInsight custom branded mobile app to the planned master community. Forest Ridge will use ClubInsight as a key tool to communicate with customers and residents regarding numerous Forest Ridge amenities including its onsite public golf course, full service restaurant, swimming pool and other events.
ClubInsight, powered by ReForm XT, is a mobile business app for membership retention, promotions and marketing. It enables club managers to offer their members a free, club-branded mobile app for their iPhone or Windows Mobile smartphone to keep them involved, informed and satisfied. ClubInsight will be available on most BlackBerry and Android smartphones in the near future. The app is sold directly through MacroSolve's Anyware Mobile Solutions division and will soon be available through a select number of resellers.
"We are excited about this opportunity to keep our customers informed by use of the mobile technology," stated Marketing Manager, Steve Surles. "ClubInsight will be a part of our strategy to stay connected with members, customers and residents of Forest Ridge."
"Forest Ridge is on the forefront of service to its residents and is one of the first master planned communities in the nation to adopt a custom branded mobile app. We are pleased they have chosen ClubInsight and we are confident our mobile business app will support their goals," stated MacroSolve President and CEO Clint Parr.
ClubInsight is the second in a series of mobile business apps powered by ReForm XT. MacroSolve intends to launch several other vertical-specific mobile apps, helping businesses increase revenues and improve operational efficiencies by leveraging the nearly ubiquitous use of smartphones to reach customers, promote branding and collect valuable customer feedback in real time. The mobile business app market is currently a $5 billion market and expected to grow to $18.7 billion by 2014. $9.9 billion of this amount is expected to come from the small and medium sized business segment, MacroSolve's target market.
ClubInsight serves as a direct line of communication with your members and guests -- Anytime, Anyplace, Anyware -- directly via their smartphone!
MacroSolve, Inc. is a pioneer in delivering mobile apps and solutions to businesses and government. Founded in 1997, the company has an extensive network including the top name brands in wireless hardware and software as well as carriers. MacroSolve's mission is to become the leader in delivering mobile business apps, a market projected to grow by double digits to $11.6 B by 2012. The company operates through its subsidiaries including Anyware Mobile Solutions (http://www.goanyware.com/). For more information, visit http://www.macrosolve.com/ or call 800-401-8740.
Safe Harbor Statement
This press release contains projections of future results and other forward-looking statements that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. Important factors that may cause actual results and outcomes to differ materially from those contained in the projections and forward-looking statements included in this press release are described in our publicly filed reports. Factors that could cause these differences include, but are not limited to, the acceptance of our products, lack of revenue growth, failure to realize profitability, inability to raise capital and market conditions that negatively affect the market price of our common stock. The Company disclaims any responsibility to update any forward-looking statements.
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