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MacroSolve: Does Every Business Need a Mobile App?Donald Trump Jr. Discusses MacroSolve on Fox Business -- Heralds Innovation and Strategy for Business Apps (May 10, 2012)
TULSA, OK -- (Marketwire) -- 05/10/12 -- MacroSolve, Inc., doing business as Illume Mobile (PINKSHEETS: MCVE) (OTCQB: MCVE) ("MacroSolve," "Illume Mobile" or the "Company"), a leading provider of mobile technologies, apps, and solutions for business, today announced that on May 8th, 2012, Donald Trump Jr. was featured on Fox Business' Markets Now with Cheryl Casone and Dennis Kneale discussing the world of business apps and the defense of innovation (through the context of software patent litigation).
In the segment, Donald Trump Jr. and Fox highlight the importance of utilizing mobile technologies for businesses today.
"Today, perhaps the most important piece of real estate that someone can have, is... on their smartphones," claims Donald Trump Jr. "To be able to control a piece of that face, is really critical for business."
Another topic of interest discussed was software patent litigation and, in Mr. Trump's words, the defense of innovation in America. Mr. Trump was stalwart in his defense of MacroSolve's robust patent portfolio and defended a number of lawsuits against major corporations including: Facebook, Walmart and Marriott.
"There are patent trolls and then there are true innovators," states Mr. Trump. "Before anyone was even thinking about... patents and mobile apps and communicating this way, these guys [MacroSolve] came up with the technology to be able to do that. That kind of foresight and that kind of thinking really needs to be protected in this country."
Coming off the recent launches of a number of innovative mobile applications including one for the Trump organization, the business-to-business app company released its first quarter results demonstrating its 5th consecutive quarter of top line revenue growth.
Illume Mobile provides custom mobile solutions, and specializes in three industry-specific mobile application platforms: sales (SaleSentral), dining (DineSentral), and personal safety (GuardianSentral). SaleSentral takes sales information and presentations mobile through the development of a customer interface used for uploading and managing content, creating a sales toolkit to use anytime, anywhere. DineSentral makes it easy to promote a restaurant's brand, maximize sales and connect with customers by utilizing rich graphical content, social media, customer loyalty, customer feedback, and integration with third party applications. GuardianSentral is an easy-to-use smartphone application used in tandem with your current campus security offering (emergency phones, campus police, etc.) to provide real-time GPS tracking of individuals who feel they are in danger.
"Businesses of all sizes recognize the need for a mobile strategy," says Steve Signoff, CEO of Illume Mobile, "but businesses are also savvy and know that having a mobile app means more than just checking a box."
Fox Business' Cheryl Casone asks, "Does every business need a mobile app?" Through the innovative mobile technologies being developed and made available by companies such as MacroSolve, it wouldn't make business sense not to take advantage.
MacroSolve, Inc., doing business as Illume Mobile, is a pioneer in delivering mobile apps, technologies, and solutions. Leveraging its intellectual property portfolio, MacroSolve enforces its landmark patent while providing mobile app products and services under the name Illume Mobile. MacroSolve is positioned to become a leader in the mobile app development services space, which is projected to become a $100 billion market in 2015 according to Research2Guidance. For more information, visit Illume Mobile at www.illumemobile.com.
Safe Harbor Statement
This press release contains projections of future results and other forward-looking statements that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. Important factors that may cause actual results and outcomes to differ materially from those contained in the projections and forward-looking statements included in this press release are described in our publicly filed reports. Factors that could cause these differences include, but are not limited to, the acceptance of our products, lack of revenue growth, failure to realize profitability, inability to raise capital and market conditions that negatively affect the market price of our common stock. The Company disclaims any responsibility to update any forward-looking statements.
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