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MacroSolve Launches iPhone App for Public Schools Market; Believed to Be First in the Nation(May 04, 2010)
TULSA, OK -- (Marketwire) -- 05/04/10 -- MacroSolve, Inc. (OTCBB: MCVE), a leading provider of mobile business apps, announced today the launch of a mobile app that serves the needs of public schools. Edison Preparatory School, a public grades 6-12 school in Tulsa, Oklahoma, is believed to be the first public school in the nation with its own branded mobile app. The app is created by MacroSolve and distributed by Tulsa-based Waller & Company Public Relations.
Edison will use the app to communicate with students, parents, and the local community. The app will provide immediate, real-time information to the Edison school community regarding school schedules, extracurricular events, volunteer opportunities and many other pertinent school activities.
"Schools have an ever increasing need to connect with parents, alumni, local businesses and students more effectively and efficiently," said MacroSolve president and CEO Clint Parr. "With every age group owning smartphones and downloading apps by the billions this year, we have the means to create an innovative way to inform, coordinate and attract a more vast community of interest, which will bring more resources to principals and administrators. As an added bonus, content for the app can be managed by the students themselves, creating projects of student interest and learning in the classroom."
Barrett Waller, president and CEO of Waller & Company Public Relations, added, "We've signed on to become a reseller of MacroSolve's mobile apps because we see tremendous potential for their widespread use in a range of markets, including school systems. It makes our schools more efficient and strengthens the community bond between schools, their students and the public. We believe we can support a national roll-out of this school app."
The app will be available as soon as May 4 to Edison students and families on the iPhone app store. Access for users of other mobile devices, including BlackBerry, Google Android, and Palm, will be phased in over the coming months.
"This is a wonderful tool that addresses the way we communicate today," added Edison Principal Stacey Vernon. "It enables us to make real-time announcements that we can broadcast immediately. It is much more cost effective than traditional communications channels. We will reduce the use of paper and create an environment in which our very tech-savvy students can also participate in the creation and upkeep of content."
MacroSolve, Inc. is a pioneer in delivering mobile apps and solutions to businesses and government. Founded in 1997, the company has an extensive network including the top name brands in wireless hardware and software as well as carriers. MacroSolve's mission is to become the leader in delivering mobile business apps, a market projected to grow by double digits to $11.6 B by 2012. The company operates through its subsidiaries including Anyware Mobile Solutions (http://www.goanyware.com/). For more information, visit http://www.macrosolve.com/ or call 800-401-8740.
Safe Harbor Statement
This press release contains projections of future results and other forward-looking statements that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. Important factors that may cause actual results and outcomes to differ materially from those contained in the projections and forward-looking statements included in this press release are described in our publicly filed reports. Factors that could cause these differences include, but are not limited to, the acceptance of our products, lack of revenue growth, failure to realize profitability, inability to raise capital and market conditions that negatively affect the market price of our common stock. The Company disclaims any responsibility to update any forward-looking statements.
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