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MacroSolve Announces FY 2011 Third Quarter Results

371% Revenue Increase Over Prior Year; Quarter-Over-Quarter Increase of 170%; Three Consecutive Quarters of Growth Driven by Mobile App Technologies (November 10, 2011)

TULSA, OK -- (Marketwire) -- 11/10/11 -- For the third consecutive quarter, MacroSolve, Inc. (PINKSHEETS: MCVE) (OTCQB: MCVE) ("MacroSolve" or the "Company"), a leading provider of mobile technologies, apps and solutions for business, announced a significant increase in revenues driven by its patented mobile app technologies. Net sales for the quarter of ended September 30, 2011, rose to $593,000, a $467,000 or 371% increase over net sales of $126,000 for the same period in 2010. This increase was driven by sales of the Company's software products and licensing, and solution services. On a quarter-over-quarter basis, MacroSolve's revenues grew by 170% from $219,000 in the three months ended June 30, 2011.

Sales of the Company's mobile app solutions consisted of custom mobile app development, revenues from software product sales and licensing, as well as recurring revenue from MacroSolve's ReForm XT™ and Insight™ line of mobile apps.

"This has been a pivotal quarter for MacroSolve. We've solidified the shift in our sources of revenue from legacy services and hardware to an emphasis on our patented mobile app platforms. These are higher margin, recurring revenue sources. We have the technology, and the development and management talent to dominate in the mobile app industry," stated MacroSolve President and CEO Steve Signoff. "These third quarter revenues do not yet reflect the significant and strategic business development agreements we've put in place in Q2 and Q3 with Donald Trump Jr. and The Richards Group, both of which we expect will yield us major national accounts and sales that will create a very positive impact in future quarterly revenues."

For the nine month period ended September 30, 2011, net sales increased to $929,000, by $396,000 or 74%, from $533,000 in the same period of 2010. The 74% increase in revenues was derived primarily from the Company's software products sales and licensing activities.


The Company more than offset a decline in revenues from legacy services and the absence of hardware sales, which the Company discontinued in 2010 due to low margins. These revenue declines were offset by an increase in software product sales and licensing. MacroSolve's operational focus is on growing higher margin sales and building execution capability and capacity.

Loss from operations for the third quarter of 2011 was $(535,000), an increase of $119,000, or 29%, from loss from operations in the same period of 2010 of $(416,000). Similarly, loss from operations for the first nine months of 2011 was $(1,676,000), an increase of $490,000 or 41%, from loss from operations in the same period of 2010 of $(1,186,000). In the first three quarters of 2011, the Company invested in hiring product development and business development staff. MacroSolve also invested in financial advisory and investor relations services which were non-cash charges. These staff additions and services support the Company's continued quarter-over-quarter growth.

Net loss of $(615,000) for the third quarter of 2011 was $99,000, which was 19% greater than the net loss of $(516,000) for the same period in 2010. Net loss of $(1,845,000) for the first nine months of 2011 was $421,000, which was 30% higher than the net loss of $(1,424,000) for the same period in 2010.

For further information please see MacroSolve's full 10-Q filing at www.sec.gov.

About MacroSolve

MacroSolve, Inc. is a pioneer in delivering mobile apps, technologies, and solutions to businesses and government. Founded in 1997, the Company has an extensive network including the top name brands in wireless hardware and software as well as wireless carriers. Leveraging its intellectual property portfolio, MacroSolve is positioned to become a leader in the mobile app space, an industry which is projected to become a $17.5 billion market by 2012 according to Chetan Sharma Consulting (http://www.chetansharma.com/mobileappseconomy.htm). For more information, visit MacroSolve (http://www.macrosolve.com) or call 800-401-8740.

Safe Harbor Statement

This press release contains projections of future results and other forward-looking statements that involve a number of risks and uncertainties and are made pursuant to the Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995. Important factors that may cause actual results and outcomes to differ materially from those contained in the projections and forward-looking statements included in this press release are described in our publicly filed reports. Factors that could cause these differences include, but are not limited to, the acceptance of our products, lack of revenue growth, failure to realize profitability, inability to raise capital and market conditions that negatively affect the market price of our common stock. The Company disclaims any responsibility to update any forward-looking statements.

MACROSOLVE, INC. --------------------------------------------------------------------------- BALANCE SHEETS =========================================================================== (unaudited) (audited) 9/30/2011 12/31/2010 --------------------------------------------------------------------------- ASSETS --------------------------------------------------------------------------- CURRENT ASSETS: Cash $ 395,961 $ 187,025 Accounts receivable - trade 118,361 31,535 Prepaid expenses and other 271,231 50,324 --------------------------------------------------------------------------- Total current assets 785,553 268,884 --------------------------------------------------------------------------- PROPERTY AND EQUIPMENT, at cost: 277,844 254,088 Less - accumulated depreciation and amortization (178,881) (162,194) --------------------------------------------------------------------------- Net property and equipment 98,963 91,894 --------------------------------------------------------------------------- OTHER ASSETS: Note receivable 135,577 135,577 Software development costs, net of accumulated amortization of $566,622 and $398,715 as of September 30, 2011 and December 31, 2010, respectively 1,208,854 938,942 Other assets 73,926 43,999 --------------------------------------------------------------------------- Total other assets 1,418,357 1,118,518 --------------------------------------------------------------------------- TOTAL ASSETS $ 2,302,873 $ 1,479,296 =========================================================================== LIABILITIES AND STOCKHOLDERS' EQUITY --------------------------------------------------------------------------- CURRENT LIABILITIES: Current maturities of long-term debt $ - $ 34,176 Revolving Line of Credit 200,000 - Note Payable - Shareholder 105,178 - Accounts payable - trade and accrued liabilities 449,124 123,022 Unearned income 34,808 8,523 --------------------------------------------------------------------------- Total current liabilities 789,110 165,721 --------------------------------------------------------------------------- LONG-TERM DEBT, less current maturities Oklahoma Technology Commercialization Center 237,500 237,500 Convertible secured debentures 2,175,000 925,000 --------------------------------------------------------------------------- Total long-term debt, less current maturities 2,412,500 1,162,500 --------------------------------------------------------------------------- COMMITMENTS AND CONTINGENCIES --------------------------------------------------------------------------- STOCKHOLDERS' EQUITY: Common stock, $.01 par value; authorized 200,000,000 shares; issued and outstanding 112,518,423 and 98,690,490 shares, at September 30, 2011 and December 31, 2010, respectively 1,125,184 986,905 Additional paid-in capital 9,960,642 9,303,920 Accumulated deficit (11,984,563) (10,139,750) --------------------------------------------------------------------------- Total stockholders' (deficit) equity (898,737) 151,075 --------------------------------------------------------------------------- TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY $ 2,302,873 $ 1,479,296 =========================================================================== The accompanying notes are an integral part of these statements.



MACROSOLVE, INC. ---------------------------------------------------------------------------- STATEMENTS OF OPERATIONS Unaudited Unaudited (unaudited) ============================================================================ For the Quarters Ended For the Nine Months Ended For the Periods Ended September 30, 9/30/2011 9/30/2010 9/30/2011 9/30/2010 ---------------------------------------------------------------------------- SALES: Software products and licensing $ 446,707 $ 11,519 $ 519,267 $ 51,593 Solution services 146,536 114,445 409,407 403,594 Hardware sales - - - 78,036 ---------------------------------------------------------------------------- Net sales 593,243 125,964 928,674 533,223 ---------------------------------------------------------------------------- COST OF SALES: Software products and licensing 175,358 - 175,358 - Solution services 138,276 50,447 283,690 219,279 Hardware sales - - - 65,062 ---------------------------------------------------------------------------- Total cost of sales 313,634 50,447 459,048 284,341 ---------------------------------------------------------------------------- Gross profit 279,609 75,517 469,626 248,882 ---------------------------------------------------------------------------- OPERATING EXPENSES: Solution services 88,499 43,077 266,948 100,786 Depreciation and amortization 62,519 82,964 186,246 189,454 Marketing and sales 207,983 136,142 420,518 391,866 General and administrative 455,909 229,455 1,271,701 752,634 ---------------------------------------------------------------------------- Total operating expenses 814,910 491,638 2,145,413 1,434,740 ---------------------------------------------------------------------------- Loss from operations (535,301) (416,121) (1,675,787) (1,185,858) ---------------------------------------------------------------------------- OTHER INCOME (EXPENSE): Interest income 18 7 104 494 Interest expense (57,664) (53,861) (94,609) (133,299) Loss on sale of asset - - (235) (17,944) Stock based compensation (21,747) (45,711) (74,285) (87,326) ---------------------------------------------------------------------------- Total other expense (79,393) (99,565) (169,025) (238,075) ---------------------------------------------------------------------------- LOSS BEFORE INCOME TAXES (614,694) (515,686) (1,844,812) (1,423,933) INCOME TAXES - - - - ---------------------------------------------------------------------------- NET LOSS $ (614,694) $ (515,686) $ (1,844,812) $ (1,423,933) ============================================================================ LOSS ALLOCABLE TO COMMON STOCKHOLDERS: Net loss $ (614,694) $ (515,686) $ (1,844,812) $ (1,423,933) ---------------------------------------------------------------------------- Loss allocable to common stockholders $ (614,694) $ (515,686) $ (1,844,812) $ (1,423,933) ============================================================================ Basic and diluted loss per share $ (0.01) $ (0.01) $ (0.02) $ (0.02) ============================================================================ The accompanying notes are an integral part of these statements.

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Company Contact
info@macrosolve.com

Investor Contact
Laurel Moody
(646) 810-0608
lmoody@corporateprofile.com

Media Contacts
Diane White
(918) 770-3905
diane@dianewhitepr.com

Heather Carver
(918) 779-5771
heather@dianewhitepr.com


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