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Licensing Executives Society Holds Meeting in Pasadena

Music, Video Games, Technology, Asian Licensing, and Patents to be Discussed (February 13, 2006)

More than 300 top executives involved in intellectual property (IP) licensing will discuss the latest trends and issues at the Licensing Executives Society (LES) Winter Meeting, February 22-24, 2006, at the Ritz- Carlton Huntington Hotel in Pasadena.

Five key sessions are highlighted below. For press registration and to arrange interviews with presenters, contact Al Rickard at 703-402-9713 or arickard@associationvision.com.

Entertainment Industry IP: The Music Industry Overview & a Look Forward

Thursday, February 23, 9:30 a.m. - 10:00 a.m.

Speaker: Gerald B. Weiner, Partner, Probstein and Weiner, Attorneys at Law

Session Background: The music industry has been a battleground for years for intellectual property disputes. Get an update on where we are today and what the future holds. Gerald B. Weiner is a former professional musician and member of the American Federation of Musicians. He serves as a guest lecturer on music production agreements at the University of California at Los Angeles and is a member of the National Academy of Recording Arts & Sciences, Association of Independent Music Publishers and the California Copyright Conference. Mr. Weiner's legal practice is solely and exclusively devoted to the music and entertainment industries. Clients include songwriters, record companies, publishing companies, musicians, vocalists, record producers and those associated with the music and entertainment industries.

Video Gaming Industry: Content Morality in Licensing

Thursday, February 23, 10:00 a.m. - 10:30 a.m.

Speaker: William Gross, Immediate Past President & CEO, GiveMeTalk!

Session Background: The content of some of today's video games goes over the edge of what many would consider decent and moral. Advertising in newspapers, magazine and on television frequently does the same. As the immediate past president of GiveMeTalk!, Bill Gross has wrestled with these content issues when licensing-in media and developing that media for video games which are then marketed largely to a young, impressionable demographic. He will discuss the business strategies and dilemmas facing the video game industry. Pharmaceutical companies also face similar content and licensing issues, and Gross will draw parallels between the two industries.

Perspectives on Licensing Deals in Asia

Thursday, February 23, 3:30 p.m. - 4:45 p.m.

Speakers: Larry W. Evans, Consultant ; Eun-Sub Jung, Managing Partner, AJU International Law Group; Akiko Futamura, Ph.D., Executive Vice President, Science & Technology / Business Development SC BioSciences USA, Inc.; and David Palella, President, BioScience Ventures, Inc.

Session Background: This session will discuss getting a deal in Asia, including the up-front groundwork and issues that will be faced during negotiations. It will also address cultural issues to be faced during negotiations and how they can be overcome.

The Role of Licensing in Building and Sustaining a Technology Leader

Thursday, February 23, 8:45 a.m. - 9:30 a.m.

Speaker: Louis M. Lupin, Senior Vice President and General Counsel, QUALCOMM

Session Background: Whats the most important part of technology development? If you said innovation and new inventions, youd only be half right. The other half is intellectual property licensing selling the rights to proprietary technology to make it available to more businesses and consumers. Licensing also supports further research and innovation. Louis M. Lupin is responsible for all aspects of the company's legal work, including the development of intellectual property rights, technology licensing and strategic alliances, as well as intellectual property litigation and dispute resolution. He represented the company in its 1994 patent infringement litigation with InterDigital Technology Corporation and joined QUALCOMM following the successful conclusion of that case.

Patent Reform Panel Discussion

Friday, February 24, 2006, 8:30 a.m. - 12:00 p.m.

Speakers: Steve Kunin, Oblon, Spivak, McClelland, Maier & Neustadt, P.C., formerly USPTO; Chuck Donohoe, former Chief Patent Counsel, Samsung Electronics Co.; and Peter Harter VP Public Affairs, Intellectual Ventures

Session Background: The high-tech and healthcare industries are on opposite sides of the issue when it comes to proposed reforms to the U.S. patent system. How will it affect IP licensing? The panel will review the proposed Patent Reform Act of 2005 and discuss its implications.



About
LES is a professional society comprised of over 6,000 members engaged in the transfer, use, development, manufacture and marketing of intellectual property. LES members includes a wide range of professionals, including business executives, lawyers, licensing consultants, engineers, academicians, scientists and government officials.


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