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Liberate Adds Premier Tier to PopTV iTV Developers Program

iTV Partner Program Delivers Expanded Tools, Training, Support And Funding to Accelerate Commercial Delivery of iTV (January 15, 2002)
Liberate Technologies today announced the addition of a new Premier Partner level to its PopTV Program. Under the expanded program, Premier Partners will receive benefits beyond the tools, training and support programs currently offered to PopTV members. Among these additional benefits, Premier Partners will enjoy preferred referrals to network operators, Liberate internal information on software APIs and eligibility for application development funding to accelerate delivery of new services to market.

"Content and applications drive the success of interactive services in our market," said Roy Frederickson, vice president of Product Development at Cox Communications, one of the five largest cable network operators in the United States. "Liberate has committed significant resources to its top PopTV partners to help us deliver the best television experience possible to our subscribers."

"Our subscribers want compelling entertainment-based content," said Jeremy Davies, director of content at ntl:home, the largest cable operator in the United Kingdom. "Liberate's expanded PopTV program can help us identify the most expert, committed and innovative content creators, with the right applications and services ready for market."

"As a pioneer in the interactive TV market with applications in use by leading operators and channels such as Sky and MTV, NDS has been working closely with Liberate to develop both headend and application products," said Nick Thexton, vice president of TV Platforms for NDS. "Liberate's new Premier Partner program will provide us with the increased capability to create more sophisticated and revenue-generating applications for our customers."

At the new PopTV Premier Partner level, members will receive preferred referrals to network operators deploying interactive services on the Liberate TV Platform. They will also be included in Liberate's exclusive online catalogue of iTV applications for network operators deploying new services. In addition, Premier Partners will have access to extensive technical documentation and Liberate's development expertise, including Liberate's internal APIs, specific development advice on broadcast enhancements, and a library of articles and technical papers developed during commercial deployments in Europe and the United States. They also will receive advance briefings on Liberate's product roadmaps.

In addition, Liberate is cutting costs for its Premier Partners to develop applications. Premier Partners are eligible for special access to the Liberate Venture Fund. Premier Partners will also receive substantial additional discounts from Liberate on training, support, and development and testing sessions in headend-equipped PopTV laboratories in the United States and Europe.

"Adding the Premier level to Liberate's PopTV program is an important next step in helping our key partners deliver market-ready iTV solutions," said Charlie Tritschler, vice president of marketing, Liberate Technologies. "We have the largest partner program in the iTV industry with members in more than 50 countries. And since we back our partners with significant investments in their success, Liberate enjoys exceptional partner support in the interactive television industry."

About Liberate Technologies
Liberate Technologies is a provider of open platforms for delivering enhanced content and services to television viewers. Liberate's software, based on Internet and broadcasting standards, is an infrastructure platform that supports digital consumer services delivered by cable, satellite and telecommunications companies. Liberate's PopTV program, with more than 2,600 registered members, is the largest partner program in the interactive television industry. Headquartered in San Carlos, California, the company has sales offices in the U.S., Canada, Japan, and the U.K.

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Related Keywords:DTV Professional, iTV, Liberate Technologies, Premier Partner level, PopTV Program, tools, training, support, members


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