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L-Soft Offers New Email Server Product and Hosted Services Built on StrongMail Technology

Today's Email Deliverability Requirements Drive the Need for New Solutions (April 10, 2006)
StrongMail Systems, the innovation leader in email infrastructure software, today announced that L-Soft is now offering StrongMail MTA (message transfer agent) technology in a new licensed software product, and in its hosted services. L-Soft is providing the new HDMail (High Deliverability Mailer) product as licensed software as well as turnkey appliances, all of which are optimized for and sold in conjunction with L-Soft's LISTSERV email list management and email marketing product line.

"To get email delivered today, businesses need much more than a simple email server. They need a product that allows them to overcome today's deliverability challenges, including spam filters and volume limitations," said Eric Thomas, CEO of L-Soft. "We want to provide our customers with the best possible products, and StrongMail MTA is the best delivery engine available."

StrongMail Systems develops outbound email software and appliances designed to meet the challenges of today's digital messaging environments. The company's products help businesses customize, deliver and manage email and other digital messages, enabling them to leverage email in increasingly sophisticated ways to improve their bottom line.

"L-Soft's decision to offer StrongMail MTA is indicative of where the market is going," said Sam Cece, CEO of StrongMail Systems. "A new breed of technology and services is required for email delivery, and businesses will be forced to decide whether to build or buy what is needed. The winners will be the ones that invest in their core business, and leave their email infrastructure needs to StrongMail."

StrongMail MTA is the foundation of the StrongMail product family, providing the essential high performance delivery, bounce management, logging and reporting functionality required to overcome today's email deliverability challenges. In addition to StrongMail MTA, the StrongMail Platform includes a message assembly engine for personalized messages, advanced message tracking, and the industry's only Live Updates and self-diagnostic tools for delivery assurance.

About StrongMail Systems, Inc.
StrongMail Systems enables companies to realize the value of digital messaging, with high-performance servers that simplify and enhance outbound email systems. StrongMail servers integrate a complete set of delivery, tracking and management capabilities into a single platform to "business-enable" email and other digital messages, allowing companies to build new revenue streams, improve customer loyalty and reduce costs. StrongMail servers integrate with existing business applications to unlock the potential of digital messaging for enterprises, service providers and ISVs. StrongMail is located in Redwood City, CA and is funded by Evercore Partners, Globespan Capital Partners and Sequoia Capital, the venture capitalists behind Google, Yahoo!, Cisco and Apple. To learn more about StrongMail Systems, visit

About L-Soft
L-Soft, which was incorporated in 1994, offers email list and opt-in email marketing software and hosting services for managing email newsletters, discussion groups and marketing campaigns. L-Soft's products send about 30 million messages a day to more than 110 million list subscriptions. L-Soft celebrates the 20th anniversary of LISTSERV in 2006.

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Related Keywords:e-mail, email, list management, mailing lists, forums, community, internet, infrastructure, server


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