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Jaguars Pick Panasonic Plasmas For Alltel Stadium

Site of Super Bowl 2005 equipped with 294 Panasonic plasmas (November 09, 2004)

North America's most watched sporting event is being held in Jacksonville, FL, this February. In preparation, the 76,000-seat ALLTEL Stadium, home to the NFLs Jacksonville Jaguars, has just undergone a $60 million renovation in advance of the Jaguars hosting Super Bowl XXXIX, on Feb. 6, 2005. The upgrade has included the installation of 294 high-contrast Panasonic plasma displays to increase the fans visual enjoyment.

Located on 18 acres, adjacent to the St. Johns River in the heart of downtown Jacksonville, ALLTEL Stadium, built in 1995 at the site of the old Gator Bowl, is one of this nations most state-of-the-art sports complexes.

Phase One of the stadiums refurbishment took place last summer, with a three-story space constructed in the South End Zone to house the 14,000-square-foot Bud Zone sports bar for general patrons and the 17,000-sq. ft. ADT Terrace Suite, a party suite with its own buffet dining, bar and seating. A total of 90 Panasonic 37 widescreen professional plasma displays are strategically placed throughout the Bud Zone and the ADT Terrace Suite for patrons viewing.

Phase Two, completed prior to the start of this years NFL season, comprised the interior renovation of all 90 private suites, as well as the remodeling of the two 65,000-sq. ft. East and West Crown Royal Touchdown Clubs, which had been untouched since the opening of the stadium 10 years ago. The updates included upgrades in food service (including two new bars), furniture, finishes and audio/visual.

The private suites have each been outfitted with Panasonic 42 widescreen HD plasma televisions. Twenty-four 50 16:9 professional HD plasma displays comprise the centerpiece of the East and West Crown Royal Touchdown Clubs, and are located above the new East and West Club Central Bars. Thirty-two 42 professional plasmas have been installed in proximity to select dining areas within each Club. Fifty-two 37 plasma displays have also been placed in the vicinity of the main concession, smaller bars and lounge areas dispersed throughout each Club.

?Our goal is to allow our fans to never miss a moment of NFL football wherever they are in ALLTEL Stadium, said Bill Prescott, the Jaguars Senior Vice President of Stadium Operations. ?With the added challenge of the Super Bowl ahead, we feel we are well equipped with these hundreds of Panasonic plasmas to offer fans the excitement of the game in the best image quality available.

In the Bud Zone, ADT Terrace Suite and East and West Crown Royal Touchdown Clubs, the Panasonic plasmas are all controlled from touch pads at the central bars. During a game, feeds can be taken from the teams in-house broadcasting, network television broadcast trucks, the scoreboard or from the internal stadium cable package. To accommodate business meetings during the week, the Panasonic professional plasmas are equipped with PC and AV inputs for connecting a laptop computer or playback device for presentations.

Turner Construction Sports has served as the Jaguars owners representative during the 2003 and 2004 renovations to ALLTEL stadium. Turner Project Manager John Zawodny (who also served as the lead project architect on the original 1995 construction) noted, ?The Panasonic plasmas have been performing flawlessly.

Panasonic Broadcast has just introduced its seventh generation of professional plasma displays consisting of five new 7-Series models, the 65 TH-65PHD7UY, 50 TH-50PHD7UY and 42 TH-42PHD7UY high definition panels, and the 42 TH-42PWD7UY and 37 TH-37PWD7UY standard definition panels. The new 7-Series family boasts Panasonics phenomenal image quality, high contrast (4000:1 on SD models and 3000:1 on HD units) and multi-slot functionality, plus they incorporate significant improvements in peak brightness, displayable colors, 60,000-hour service life*, multi-screen capabilities and customization options.

*Service life is the period during which the display's light output is 50% or more of the original light output

About Panasonic
Panasonic Broadcast & Television Systems Co. is a leading supplier of broadcast, professional video and presentation products and systems. Panasonic Broadcast is a unit company of Matsushita Electric Corporation of America, the principal North America subsidiary of Matsushita Electric Industrial Co., Ltd. (NYSE: MC), one of the world's leading developers and producers of electronic and electric products for consumer, business and industrial use.

For more information on Panasonic plasma displays, phone 1-800-528-8601 or visit our web site at


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