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Intertainment's Ortsbo Real Time Translator Delivers Over 100 Million Minutes of User Engagement

(March 14, 2011)

NEW YORK, NEW YORK and SAN MATEO, CALIFORNIA and TORONTO, CANADA -- (Marketwire) -- 03/14/11 -- Intertainment Media Inc. ("Intertainment" or the "Company") (TSX VENTURE: INT)(OTCBB: ITMTF)(FRANKFURT: I4T) announces that its social media, real time, language translation platform, Ortsbo.com (www.ortsbo.com), has reached a major milestone delivering over 100 Million minutes of user engagement since its launch July 22, 2010.

Accelerating faster than Facebook and Google Gmail, passing their respective first 2 years of progress in less than 9 months, Ortsbo allows users to communicate in real time in over 50 languages across today's most popular social media platforms.

Ortsbo recently announced that it is preparing to launch mobile and portable computing versions of its platform by end of calendar Q2 2011, empowering global users of mobile phones, smartphones and tablet computing devices with real time translation services.

Over the past week, Ortsbo users generated over 9.98 Million minutes of User Engagement, 6.2 Million Page Views and 2.8 Million Online Sessions from over 2 Million Unique Users. As at March 14, 2010, active monthly unique users, month over month, are 7.6 Million, a 21% increase since the end of February. The following graph displays the significant growth of key performance metrics of Ortsbo.


To view the chart Ortsbo Performance Metrics March 14 2011, please visit the following link: http://media3.marketwire.com/docs/intertainment_chart01_march14.pdf

With recent global events, Ortsbo's instant translation capability, real time multi-lingual social media chat and instant Twitter translation allows users to communication with family, friends and colleagues around the world.

Ortsbo provides users with the ability to break down language and cultural barriers through its easy to use, language centric interface. User demographics have continued to favor the BRIC countries with China remaining the number 1 usage country for Ortsbo followed by Brazil, the US, South Korea, Canada, Taiwan, Germany, Argentina, Russia and India. Ortsbo's Top 10 user countries have a combined population of over 3.4 Billion people.

As part of our ongoing commitment to improving the translation experience and to keep pace with accelerating demand, Ortsbo has begun to deploy additional infrastructure to handle the service loads placed on it by global users. The initial improvements have resulted in reduced load times and increased overall user experience.

Since its launch on July 22, 2010 Ortsbo has achieved the following performance:

100.2 Million Minutes of User Engagement

67.9 Million Page Views

30 Million Online Sessions

20.2 Million Unique Visitors From Over 170 Countries / Territories

49,300 Facebook Fans

6,800 Twitter Followers

Ortsbo's real time multi-session, multi-platform and multi-lingual application connects to PC and Mac computers, mobile browsers as well as all major search engine chat platforms including Microsoft, Google and Yahoo! along with Facebook, iChat, AIM, ICQ, Gadu-Gadu, Ovi, Lotus Sametime, LiveJournal and Tencent QQ and QQ International, China's largest chat platforms and Twitter. Ortsbo instantly provides real time translation capabilities to well over 1 billion active chat accounts in over 170 Countries / Territories.

Ortsbo is finalizing its commercial release schedule for its translation module for email applications. Ortsbo for Microsoft Outlook provides instant translation of both sent and received emails, with original language attachments, making it easy to communicate via email in multiple languages. The email plug-in module will retail for $29.95 US. Ortsbo also offers a secure, multi-user, multilingual chat module for the commercial market.

Full details of news coverage can be found at the Intertainment web site -

www.intertainmentmedia.com

To become a Facebook Fan of Ortsbo, sign up at www.facebook.com/ortsbo

Follow Ortsbo on Twitter

To review Ortsbo's weekly performance metrics and the Company's corporate blog, please visit www.intertainmentmedia.com/blog

About Ortsbo: www.ortsbo.com

Ortsbo (www.ortsbo.com) enables real-time conversational translation in over 50 languages and seamlessly integrates with today's most popular social media platforms.

Ortsbo Inc. is a division of Intertainment Media Inc., a Rich Media Applications leader, focused on delivering leading edge technology and marketing solutions enabling clients to power enhanced branding, loyalty initiatives and consumer engagement. Selected as a Microsoft Global Agency Initiative partner, Intertainment has joined an elite group of interactive agencies worldwide that Microsoft recommends to its Partners and Customers.

Intertainment Media owns and operates a number of key properties including Ad Taffy, itiBiti, Ortsbo and Magnum. For more information on the Company and its properties, please visit www.intertainmentmedia.com

Headquartered in the Toronto, Canada region, with offices in New York, Los Angeles and San Mateo, CA, Intertainment Media Inc. is listed on the Toronto Venture Exchange under the symbol "INT" (TSX VENTURE: INT) and in the US under the symbol "ITMTF". Intertainment is also traded in Europe, on the Frankfurt Exchange under the symbol "I4T".

This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the company's disclosure documents on the SEDAR website at www.sedar.com. The company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

This release may contain forward looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. does not assume any obligation to update any forward looking information contained in this news release.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Contacts:
Ortsbo / Intertainment Media Inc.:
David Lucatch
CEO
800-395-9943
info@intertainmentmedia.com
www.ortsbo.com / www.intertainmentmedia.com

Public Relations / Media Inquiries:
SS | PR
mcampe@sspr.com
www.sspr.com


Copyright @ Marketwire

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