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Intertainment's Ortsbo Reaches Over 200 Million Unique Monthly Users on Eve of Second AnniversaryGlobalization Programs Break Down Language Barriers and Open the Way to Commerce (July 06, 2012)
TORONTO, CANADA and LOS ANGELES, CALIFORNIA and NEW YORK, NEW YORK -- (Marketwire) -- 07/06/12 -- Intertainment Media Inc. (TSX VENTURE:INT)(OTCQX:ITMTF)(FRANKFURT:I4T) ("Intertainment" or the "Company") is pleased to announce that its world leading real time global communications experience platform, Ortsbo (www.ortsbo.com), on the eve of its second anniversary, July 22nd, 2012, has reached a new global milestone with over 212 Million unique monthly users recorded for the month of June. With over 485 Million page views and 242 Million sessions in June, Ortsbo generated over 571 Million minutes of active use bringing the total minutes to almost 3 Billion since inception.
With over 2.2 Billion Internet users worldwide, according to Internet World Stats, Ortsbo's focus is on the global marketplace where opportunities are significantly larger than for those social media companies who primarily focus on the North American Internet market, and count a market capacity of only 273 Million users with limited language strategies and capabilities.
The US and Canada are currently leading ecommerce spending globally, however according to Capture Commerce, consumers in other countries are increasingly shopping online. Worldwide ecommerce spending is projected to increase more than 90 percent by 2014 to an estimated $523 Billion. A sizable portion of that growth is expected to come from Latin America, where the amount spent online is projected to more than double. By providing integrated eCommerce language services on a fee or revenue share basis, Ortsbo can provide a better user experience resulting in a greater potential number of completed transactions.
As part of its 2nd Anniversary commitments, Ortsbo will be introducing its new web site (in beta), mobile applications including Trackside, a new multi-language blogging and event communication platform currently being tested at the Toronto Honda Indy, and a series of new platforms allowing further global commercialization and user integration through the introduction of proprietary Ortsbo tools and services.
"Launched just less than 2 years ago, Ortsbo has revolutionized the way people can engage with anyone around the world, in almost any language, effectively breaking down language barriers," said David Lucatch CEO Ortsbo / Intertainment Media. "With successful program deployments with IndyCar, Variety, Disney, Marvel, Dreamworks, Fox, Yahoo!, MSN and other leading companies, the opportunities continue to expand rapidly as Ortsbo tests and deploys its commercial platforms."
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About Ortsbo Inc.
With over 212 million unique monthly users in over 170 countries and territories, Ortsbo (www.ortsbo.com) enables real-time conversational translation for more than 50 languages. Ortsbo's flagship product for social media supports global communications with instant translation capability and real-time, multi-lingual social media chat. Ortsbo's technologies support major social platforms including MSN, Google, Facebook, Twitter and Yahoo!, as well as all major desktop and mobile operating systems, browsers and devices. Ortsbo, based in Toronto and with offices in Los Angeles and New York, is a subsidiary of Intertainment Media (www.intertainmentmedia.com).
About Intertainment Media Inc.
Intertainment is one of Canada's leading technology incubators and is focused on developing, nurturing and investing in both North American and global technologies and companies that provide technology solutions for brands and consumers alike. Intertainment also owns and operates a number of key properties including Ad Taffy, itiBiti, Ortsbo, Deal Frenzy and Magnum, with investments in leading edge technologies and social media platforms including theaudience.com. For more information on Intertainment and its properties, please visit www.intertainmentmedia.com.
Intertainment is headquartered in the Toronto, Canada region, with offices in New York, Los Angeles and San Mateo, CA and is listed on the TSX Venture Exchange under the symbol "INT" (TSX VENTURE:INT) and in the US on the OTCQX Market under the symbol "ITMTF". Intertainment is also traded in Europe on the unofficial market of the Frankfurt Exchange through the XETRA trading platform under the symbol "I4T".
This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the company's disclosure documents on the SEDAR website at www.sedar.com. The company does not undertake to update any forward-looking information except in accordance with applicable securities laws.
This release may contain forward looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. does not assume any obligation to update any forward looking information contained in this news release.
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
Ortsbo/Intertainment Media Inc.
800-395-9943 / 905-763-3510
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