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Intertainment's Ortsbo Launches Translation Plug-in For Microsoft Outlook

Ortsbo for Outlook delivers instant translation to the popular email platform (November 03, 2010)

NEW YORK, NEW YORK and SAN MATEO, CALIFORNIA and TORONTO, ONTARIO -- (Marketwire) -- 11/03/10 -- Intertainment Media Inc. ("Intertainment" or the "Company") (TSX VENTURE: INT) announces that the Company's social networking, real time translation subsidiary, Ortsbo Inc. has begun Beta trials of its new translation software plug-in for Microsoft's Outlook platform. Ortsbo for Outlook, or "o4o" allows Microsoft Outlook users to create emails using their Outlook program and specify the language of the recipients, allowing for seamless translation to any email user. Recipients can send back an email in their native language, and o4o will instantly translate it for the original sender. The o4o plug-in will retail for $29.95 US for a single license version. Multi-license and commercial volume pricing will also be available.

Early discussions have garnered the attention of software developers, government, education, and commercial industry that see the need for global email communications with integrated multi-language capabilities. Ortsbo for Outlook allows users to create and send emails in over 50 languages and will also allow the sender to specify different languages for each recipient on the email list. The translation is instant and the original language email is sent as an attachment to insure that any technical translation issues can be managed.

In addition to providing a plug-in for Microsoft Outlook, the Company is also reviewing the opportunity to expand this plug-in to other email platforms.

The Company is calling for early adopters to assist with the Beta testing by making Ortsbo for Outlook available at no cost to a limited number of registrants. Those who are interested in participating in this opportunity can register at before November 30, 2010.

Ortsbo for social networking is a real time, interactive social media translation platform that connects to PC and Mac computers and mobile devices as well as all major search engine instant messaging ("IM") platforms including Microsoft, Google and Yahoo! along with Facebook, iChat, AIM, ICQ, Gadu-Gadu, Ovi, Lotus Sametime, LiveJournal and Tencent QQ and QQ International, China's largest chat platforms. Ortsbo provides instant translation capabilities to well over 1 billion active chat accounts.

Ortsbo (, allows people to chat from a single online app in real time, in over 50 languages instantly with their friends, colleagues and families. Since its debut in late July, Ortsbo has received over 2.4 Million unique users resulting in over 3 Million online sessions and more than 5.5 Million page views generating in excess of 6.7 Million minutes of user engagement.

To review the Company's corporate blog, please visit

About Ortsbo:

Ortsbo ( enables real-time conversational translation in over 50 languages and seamlessly integrates with today's most popular social media platforms.

Ortsbo Inc. is a division of Intertainment Media Inc., a Rich Media Applications leader, focused on delivering leading edge technology and marketing solutions enabling clients to power enhanced branding, loyalty initiatives and consumer engagement. Selected as a Microsoft Global Agency Initiative partner, Intertainment has joined an elite group of interactive agencies worldwide that Microsoft recommends to its Partners and Customers.

Intertainment Media owns and operates a number of key properties including Ad Taffy, itiBiti, Ortsbo and Magnum.

Headquartered in greater Toronto, Canada, with offices in New York, Los Angeles and San Mateo, CA, Intertainment Media Inc. is listed on the Toronto Venture Exchange under the symbol "INT" (TSX VENTURE: INT).

This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the company's disclosure documents on the SEDAR website at The company does not undertake to update any forward-looking information except in accordance with applicable securities laws.

This release may contain forward looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. does not assume any obligation to update any forward looking information contained in this news release.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Ortsbo/Intertainment Media Inc.
David Lucatch, CEO
[email protected]

World Market Media
Editor's Desk
1 877 801 8408 Ext. 307
[email protected]

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