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Intertainment's Ortsbo Growth Up 32% Over 244 Million Minutes of User Engagement in August(September 06, 2011)
NEW YORK, NEW YORK and LOS ANGELES, CALIFORNIA and SAN MATEO, CALIFORNIA and TORONTO, ONTARIO -- (Marketwire) -- 09/06/11 -- Intertainment Media Inc. ("Intertainment" or the "Company") (TSX VENTURE: INT)(OTCQX: ITMTF)(FRANKFURT: I4T) announces that its social media, real time, experiential communications platform, Ortsbo.com (www.ortsbo.com) continues to accelerate with major milestone achievements generating over 244 Million Minutes of User Engagement, 136 Million Page Views, 43 Million Online Sessions from over 26 Million Unique Users, from over 170 countries and territories during August 2011. The average increase in performance of the key metrics was over 30% Month over Month from July 2011.
As Ortsbo continues the transition to the Cloud with Microsoft Windows Azure, users continue to increase translation and communications activities, providing a significant increase in overall user engagement statistics and increasing brand recognition.
Ortsbo's Live & Global platform (www.liveandglobal.com), hosting events with Paul Stanley and Gene Simmons of KISS, Steve Nash and 3 generations of the legendary Andretti racing family have brought additional recognition and commercial opportunities to the Ortsbo brand, providing a "global village" platform allowing 2 way communications in almost any language with live streaming broadcasts. In addition to event platforms, Ortsbo is creating a series of commercial Live & Global services that can be adapted to virtually any broadcast experience.
"As the Ortsbo brand continues to grow, we are seeing increasing interest from the entertainment, sports, customer care and global brand arenas, as they understand that to truly be global, you need to communicate in your customer's choice of language," said David Lucatch, CEO Intertainment/President Ortsbo Inc. "Ortsbo helps create a global village experience giving organizations 2 way communication opportunities, making their services, Internet programs and marketing initiatives interactive allowing users to express themselves to the brand and each other without language barriers."
Record Results for August 2011
Ortsbo's social media offering continues to accelerate achieving record results August 2011.
August August August Monthly 1 to 15 16 to 31 2011 Increase Online Sessions 21,504,132 22,176,928 43,681,060 28% Page Views 75,676,261 60,806,524 136,482,785 28% Unique Users For Period 13,655,380 16,520,216 26,779,166(i) 33% Minutes of User Engagement 119,809,643 124,979,668 244,789,311 32% (i) Duplicates unique users for first and second half of the month are removed.
Early September 2011 - Ortsbo 040 - With the launch of Ortsbo's email plug in for Microsoft Outlook, or "O4O", Ortsbo has selected, and is notifying its winners of the Ortsbo Cruise Into Translation Contest. Users who registered and installed O4O through August 2011 had the opportunity to win 1 of 5 trips on the KISS KRUISE in October as well as other VIP prizes. Winners will be announced as they are notified and confirmed.
September 20 - 21, 2011 - LA Mobile Entertainment Summit, presented by Ortsbo. Featuring Keynote speaker Gene Simmons and David Lucatch, the LA Mobile Entertainment Summit, presented by Ortsbo brings together the most prestigious group of entertainment, financial and corporate players, The LA Mobile Entertainment Summit's unique environment enables attendees to engage, debate and define the latest developments in the mobile marketplace. With an unprecedented group of mobile opinion leaders, the summit will focus on how companies can monetize with mobile technology. For more information, please visit http://www.lamobilesummit.net.
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For the Company's corporate blog, please visit www.intertainmentmedia.com/blog
About Ortsbo Inc. www.ortsbo.com
Ortsbo (www.ortsbo.com) enables real-time conversational translation in over 50 languages and seamlessly integrates with today's most popular social media platforms.
Ortsbo Inc. is a subsidiary of Intertainment Media Inc., a Rich Media Applications leader, focused on delivering leading edge technology and marketing solutions enabling clients with power enhanced branding, loyalty initiatives and consumer engagement. Selected as a Microsoft Global Agency Initiative partner, Intertainment has joined an elite group of interactive agencies worldwide that Microsoft recommends to its Partners and Customers.
Ortsbo's flagship product for social media (www.ortsbo.com) supports global communications with instant translation capability, real time multi-lingual social media chat connects to PC and Mac computers, mobile browsers, as well as all major search engine chat platforms including Microsoft, Google and Yahoo!, along with Facebook, iChat, AIM, ICQ, Gadu-Gadu, Ovi, Lotus Sametime, LiveJournal and Tencent QQ and QQ International, China's largest chat platforms and Twitter.
Ortsbo allows users to communicate with family friends and colleagues around the world, providing users with the ability to break down language and cultural barriers through its easy to use, language centric interface. User demographics have continued to favor the BRIC countries with China remaining the number one usage country for Ortsbo followed by Brazil, the US, South Korea, Canada, Taiwan, Germany, Argentina, Russia and India. Ortsbo's Top 10 user countries have a combined population of over 3.4 Billion people.
International rock legend, accomplished global entrepreneur and one of the world's most recognized personalities, Gene Simmons (www.genesimmons.com) has endorsed Ortsbo.com, having signed on as a business partner and to serve as Ortsbo's official spokesperson.
The personification of today's globally connected, multi-cultural citizen, Simmons is fluent in five languages, including English, Hebrew, Hungarian, and German, as well as some Japanese and he's working to add Mandarin to his repertoire. Simmons will lend his legendary personality to help spread the word about Ortsbo's unique, translator experience platform that integrates seamlessly with the most popular social media platforms to enable users from around the world to instantly send and receive messages in their native language.
Two-time NBA MVP Steve Nash to become an official spokesperson for Ortsbo. Leading Ortsbo's global sports fan program, Nash will present and participate in a number of online fan chats with international athletes from a number of sports disciplines.
Intertainment Media owns and operates a number of key properties including Ad Taffy, itiBiti, Ortsbo and Magnum. For more information on the Company and its properties, please visit www.intertainmentmedia.com.
Headquartered in the Toronto, Canada region, with offices in New York, Los Angeles and San Mateo, CA, Intertainment Media Inc. is listed on the Toronto Venture Exchange under the symbol "INT" (TSX VENTURE: INT) and in the US on the OTCQX under the symbol "ITMTF". Intertainment is also traded in Europe, on XETRA under the symbol "I4T".
This news release may contain certain forward-looking information. All statements included herein, other than statements of historical fact, is forward-looking information and such information involves various risks and uncertainties. There can be no assurance that such information will prove to be accurate, and actual results and future events could differ materially from those anticipated in such information. A description of assumptions used to develop such forward-looking information and a description of risk factors that may cause actual results to differ materially from forward-looking information can be found in the Company's disclosure documents on the SEDAR website at www.sedar.com. The Company does not undertake to update any forward-looking information except in accordance with applicable securities laws.
This release may contain forward looking statements within the meaning of the "safe harbor" provisions of US laws. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties that could cause actual results to differ materially from those described in the forward looking statements. Intertainment Media Inc. does not assume any obligation to update any forward looking information contained in this news release.
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
Ortsbo / Intertainment Media Inc.
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