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Ingram Micro Raises Money for American Red Cross Through Facebook CampaignLeading Global Distributor to Donate $1 for Every 'Like' It Receives (June 04, 2012)
SANTA ANA, CA -- (Marketwire) -- 06/04/12 -- Ingram Micro Inc. (NYSE: IM), the world's largest technology distributor and supply-chain services provider, today announced it is launching a social media campaign with a goal of raising $10,000 for the American Red Cross. For every 'Like' it receives on the Ingram Micro Facebook page, Ingram Micro will donate $1 to the Red Cross, up to $10,000.
"Through social media, we've been able to engage with our vendors, customers, resellers, associates, shareholders and the general public on all things Ingram Micro, plus share the latest technology trends and industry news," said Jo Bandy, senior director, corporate communications, Ingram Micro Inc. "Being a good corporate citizen is an important part of our culture, so it made sense to help raise money through social media while increasing the number of people with whom we engage. The great international relief work the American Red Cross does makes them a perfect fit."
The promotion runs from June 4 to June 29, 2012, and once it concludes, Ingram Micro will present a check to the local American Red Cross chapter, reflecting the total number of 'Likes' received during the campaign. Funds raised will be designated to the International Response Fund, which supports the victims of numerous crises around the world each year, by providing immediate relief and long-term support through supplies, technical assistance and other needed support.
"We are honored that Ingram Micro selected the American Red Cross to be the recipient of the funds raised through the company's Facebook charity campaign," said Ty Woolworth, associate director of development, American Red Cross. "Ingram Micro has supported the America Red Cross for more than 10 years with disaster-relief giving and we are pleased to work with a company that is so dedicated to giving back to those in need."
In addition to raising money for the American Red Cross, if you 'Like' the Ingram Micro Facebook page, you can also choose to be entered in to a sweepstakes to win one of four $100 American Express Gift Cards.
To participate in the campaign and sweepstakes, visit Ingram Micro on Facebook at www.facebook.com/IngramMicro and 'Like' us!
About the American Red Cross
The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies more than 40 percent of the nation's blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or join our blog at http://blog.redcross.org.
About Ingram Micro Inc.
As a vital link in the technology value chain, Ingram Micro creates sales and profitability opportunities for vendors and resellers through unique marketing programs, outsourced logistics, technical and financial support, managed and cloud-based services, and product aggregation and distribution. The company is the only global broad-based IT distributor, serving more than 145 countries on six continents with the world's most comprehensive portfolio of IT products and services. Visit www.ingrammicro.com.
Phone: (714) 382-2378
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