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Infortrend Launches Channel Partner ProgramProgram and Value-Add Resources Combine to Facilitate Success of VARs in SMB, Enterprise Storage Market (November 09, 2011)
SAN JOSE, CA -- (Marketwire) -- 11/09/11 -- Infortrend® (Public TPE: 2495), the networked storage expert, today announced the launch of its new Infortrend Value Partner Program, which will support sales of its comprehensive storage product line through the channel in North America. The new program is designed to give Value Added Resellers (VARs) all of the tools needed to ensure successful sales and support of Infortrend's storage solutions while delivering new revenue opportunities.
A cohesive offering for Infortrend's growing customer base, the Infortrend Value Partner Program features three levels -- Platinum, Gold and Silver. Focused on direct and two-tier resellers selling to SMB and mid-enterprise markets, members will have exclusive access to resources that give them a competitive advantage.
According to Lily Louie, marketing manager for Infortrend, "We understand the value of working as a team. Channel partners are a critical component of our overall business strategy, and a key to our success. Our goal is to enable the channel partners to be successful, build a stronger connection and to better serve their needs. We are committed to working with our Infortrend Value Partner Program members to ensure that they achieve success."
The Infortrend Value Partner Program includes the following tools and resources for partners:
- Training - Access to web-based training, pre-sales training, and sales workshops;
- Demand Generation - Competitive price assistance, deal registration, lead distribution and generation, business planning session review and more are available;
- Field Sales and Technical Support - 24/7 access to knowledgeable resource experts to aid partners in closing sales more quickly;
- Sales and Marketing Tools - Access to market development funds, collateral, joint marketing campaigns and other powerful tools to help grow the business.
For more information on Infortrend and its products, please visit www.infortrend.com.
Founded in 1993, Infortrend Corporation (Public TPE: 2495) is a leading provider of high performance networked storage solutions focusing on quality, reliability, choice and value. Fueled by a depth of technological expertise and system level knowledge, Infortrend storage solutions have been widely deployed on a variety of demanding applications by multiple users across commercial and industrial markets. Its core brands include the ESVA, EonStor DS, EonStor and EonNAS product families. For more information, please visit www.infortrend.com.
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Infortrend®, ESVA®, EonStor®, EonNAS®, SANWatch®, and EonPath® are trademarks or registered trademarks of Infortrend Technology, Inc. Other trademarks are the property of their respective owners.
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