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Imagine One Mobile Nominated as 2012 Mobile Excellence Award Finalist in "Best User Experience for Mobile" Category for Its FlexBelt Mobile Web AppThe 'Best User Experience for Mobile' Award Recognizes the Best Mobile App Interface for Consumer Engagement (September 20, 2012)
LOS ANGELES, CA -- (Marketwire) -- 09/20/12 -- Leading mobile marketing agency Imagine One Mobile has been nominated as a Finalist for the 2012 Mobile Excellence Awards in the category of "Best User Experience." Based in Los Angeles, Imagine One Mobile develops, designs and deploys innovative and effective campaigns for clients seeking to engage in the burgeoning smart phone and tablet platforms for their consumer marketing.
Awarded a Finalist position for the company's work on behalf of nationally popular fitness system FlexBelt, Imagine One joins a list of stellar finalists that includes CNET Mobile, E! Entertainment, E! Online, TMZ for iPad and TMZ for Tablets and USA Today iPhone 2.0 App.
"It's an Honor to be a finalist for the 2012 Mobile Excellence Awards alongside the biggest brands in the world. At the same time, we are particularly delighted to be recognized in the 'Best User Experience' category, which we regard as among the Award's most important categories for any mobile or web app," said Scott Friedland, CEO of Imagine One.
Imagine One's mobile campaign for FlexBelt was designed to adapt the product's core messaging specifically for the mobile platform, providing consumers with a content-rich, interactive experience. Using proprietary lead generation technology that provides and monitors offline media success for online ecommerce businesses like FlexBelt, Imagine One developed a mobile platform to drive and capture more qualified traffic and deliver higher conversion to FlexBelt. Most importantly, Imagine One closed this virtuous loop by leading consumers to a positive user experience with a fully operational destination equipped for e-commerce transactions.
The Mobile Excellence Awards (MEA), produced by Little Monster Media, AEG Network LIVE and Axis Entertainment, is the largest awards show celebrating the best in mobile entertainment and technology. MEA Winners will be announced on Wednesday, October 17th at the Ritz Carlton, Marina Del Rey, CA, at Digital Hollywood. More information and tickets please visit www.mobilexawards.com. Imagine One Inc. is a digital marketing agency focused on qualified lead generation for every screen through integrated radio, web media and mobile app solutions.
About Imagine One Mobile: Co-founded by noted advertising agency veteran Scott Friedland and pioneering mobile marketing executive Bill Sanders, Imagine One Mobile is a division of Imagine One, Inc., providing business strategy and mobile marketing and the development, design and deployment of solutions that set new standards for the mobile user experience. The agency's clients include both consumer-facing and B2B brands looking to maximize mobile opportunities as well as bridge multiple ROI models.
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