|Page (1) of 1 - 02/09/05||email article||print page|
IGN Entertainment Acquires 3D GamersAcquisition enhances position in the digital distribution of game content (February 09, 2005)
IGN Entertainment, a leading Internet media company serving the games and entertainment enthusiast markets, today announced that it has acquired 3D Gamers (http://www.3dgamers.com), an online pioneer in the delivery of gaming news and file downloads. The acquisition increases the reach of IGN's audience of game enthusiasts, and when added to IGN's existing portfolio of successful free, subscription and pay-per-download services, further strengthens the web's leading game file distribution network.
"3D Gamers is a well-respected pioneer in the gaming world and has garnered an enthusiastic and loyal audience," said Mark Jung, CEO of IGN Entertainment. "Having FilePlanet, Direct2Drive and 3D Gamers in our portfolio solidifies our ability to offer game publishers an incredible opportunity to reach the largest and most active audience of game file downloaders. Consumers of downloadable game content also will benefit from the web's widest and deepest array of games, game files and news."
3D Gamers reached a worldwide audience of 2.0 million in November 2004, and the combined, unduplicated audience for IGN Entertainment and 3D Gamers that same month would have totaled 29.2 million, according to comScore Media Metrix*. 3D Gamer's addition to IGN Entertainment's portfolio will also increase the size of IGN's young male audience, as 90% of the 3D Gamers audience are males, and 75% are between the ages of 14 and 34.
"Providing the highest quality reporting and delivery services to our audience has been and continues to be one of 3D Gamers' fundamental principles," said Piotr Kapiszewski, President and CEO of 3D Gamers. "In joining forces with IGN, GameSpy and FilePlanet, we will be expanding our reach and providing our users with even better content, information and distribution services."
About 3D Gamers
Launched in 1996, 3D Gamers is one of the oldest independent news portals covering the gaming industry. The 3D Gamers site offers officially released materials and selected third-party files via one of the most timely and comprehensive download services available for 3D games. The Download Service offers official demos, patches, screenshots, movies and other relevant files to the broadband gaming community. The 3D Gamers Game Catalog provides hard core gamers with one of the most comprehensive resources for locating the latest information about their favorite titles and genres. In addition, the 3D Gamers site includes articles and reviews, written by industry insiders, which influence the buying decisions of gamers worldwide.
About IGN Entertainment
IGN Entertainment operates many of the Internet's leading destinations for video gaming, entertainment and community targeted at teens and 18-34 year-old males. The company's properties include IGN.com, GameSpy.com, Rotten Tomatoes, FilePlanet.com, Direct2Drive, GameSpyArcade.com, GameSpyArena.com, TeamXbox.com, more than 70 community sites and a vast array of online forums.
Collectively, these properties reached 27.7 million users worldwide* in the month of November 2004, according to Internet audience measurement firm, comScore Media Metrix. IGN Entertainment is also a leading provider of technology for online game play in video games. The company's paid content, download and game play services are among the most popular game-related subscriptions available on the Internet. The privately held company has its headquarters in the San Francisco Bay Area, with offices throughout the U.S.
*Worldwide data cited herein represent an aggregate of 32 countries reported by comScore Media Metrix on a monthly basis.
For more information visit www.IGN.com.
Related Keywords:IGN Entertainment, 3D Gamers, game, Mark Jung, FilePlanet, Direct2Drive, game publishers, Piotr Kapiszewski, GameSpy, FilePlanet, gaming industry, Media Metrix,