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Gefen Helps DALSA Build an All-Digital Showcase Theater

For the 4K Origin Camera (March 29, 2006)

When Alan Lasky and the special projects team at Los Angeles-based DALSA Digital Cinema began to spec their vision for a 21st century, all-digital video chain theater showcase, they turned to Gefen, a manufacturer of extension, distribution and integration solutions for digital, high definition video.

DALSA Digital Cinema, a provider of high-performance and advanced cameras, lenses, lighting, grip, and accessories to the entertainment industry, was charged with creating a cutting-edge theater designed to showcase their most advanced technologies, including the Origin digital camera, the world's only 4K digital output.

To do so required the development of a high resolution all-digital video workflow that would keep content in the uncompressed digital domain as it traveled from the on-set camera through the servers and to the Christie projector, mounted in the DALSA digital theater. Fortunately, the team was able to avoid some of the logistical challenges that causes holes to be drilled in floors and ceilings as cabling was planned at the level of construction; and they were able to build the digitally based workflow from the ground-up, without incorporating any legacy equipment.

Armed with maps of what they wanted to accomplish, Alan Lasky and teammate, Deanan DaSilva, encountered some unexpected challenges as they prepared for implementation: installers trying to force them into a conventional approach.

Another challenge was finding the right support equipment that would work out of the box at various intervals along the pipeline. It was critical, for instance, that the high resolution digital video be patched from three sources (DVI Clipster, a PC and a Mac) into the screening room. Lasky and his cohorts found the solution with Gefens 4x4 HDTV Matrix plus various DVI Boosters, DVI Splitters and DVI CAT5 Extenders, which are interwoven among the workflow as data traverses the pipeline.

In hindsight, Lasky understands that he and his team have essentially created a microcosm of a 4k digital video pipeline, and credits support from companies such as Gefen and the management of DALSA, which not only allowed but encouraged them to pioneer new territory. DALSAs robust infrastructure is also available to DALSA customers, as Lasky demonstrates how the roadmap can be shared. ?We consider ourselves the AAA of the high resolution digital workflow for digital cinema.

About DALSA Digital Cinema:
DALSA Digital Cinema is devoted to helping directors, producers, and cinematographers capture their artistic visions. From our beginnings as Broadcast Plus 25 years ago we built a reputation for expertise and grew our line card from just a few products to a wide range of high-performance cameras, lenses, lighting, grip, and accessories. Now as DALSA Digital Cinema we rent the most advanced equipment, from the latest ENG cameras to Origin, the most powerful digital cinema camera in the world. For imaginations not limited by pixel counts or video formats, were dedicated to providing equipment to help stimulate the senses and the spirit.

About Gefen:
A leader in the high definition digital domain, Gefen delivers advanced technologies with multi-platform extension, switching, distribution and conversion capabilities. Gefen equipment is utilized all over the world in professional AV/IT and consumer electronics/home theater environments. Their add-on hardware maximizes system functionality and enhances operability by enabling AV systems to go beyond their original capabilties. Solutions support an array of connectivity interfaces including HDMI, DVI, dual link DVI, HD-SDI, SDI, VGA, RCA, USB, Firewire and RS-232. A selection of high quality cabling is also available. Additional information may be found at

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Related Keywords:Gefen , DALSA, All-Digital Showcase Theater, 4K Origin Camera

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