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GameCorp Division Wins Business Process Outsourcing Contract

(July 18, 2012)

TORONTO, ONTARIO -- (Marketwire) -- 07/18/12 -- GameCorp Ltd. ("the Company") (CNSX:GGG)(PINKSHEETS:GAIMF) is pleased to announce that its recently acquired Business Process Outsourcing subsidiary has signed a contract to service a large global retailer.

Building on the strong track record of working with recognized brands and delivering to niche specifications, this new program engages our BPO subsidiary to provide paper application processing services leveraging a combination of technology and live resources to accommodate the launch of the client's expansive loyalty program. Over the term, the Company is expected to receive, digitize and submit over 25,000,000 applications that will serve to originate customer loyalty accounts for their customer base.

The contract was initiated on July 4, 2012 and will run for a 42 month term with delivery of services projected to launch on or before September 17, 2012. As part of the program, the Company will open two new business processing outsourcing sites in the USA, and will add approximately 300 staff positions to support the launch. The contract carries a minimum value of $3.4 Million with the majority of the value expected to be realized in the first 12 months following the launch. The client has requested that sites and staffing plans be sized to accommodate two to three times the volume as defined by the minimum contract value and the Company is currently making preparations to support this request.

"We are delighted to announce this new contract as we build on the success of our new BPO subsidiary in our key markets. While we cannot disclose the name of the client, we are confident that our performance will provide a reference that could lead to other substantial brand and contract wins." stated Mr. J. Graham Simmonds, President and CEO.


GameCorp Ltd. is a public company that trades under the symbol GGG on the Canadian National Stock Exchange and under the symbol GAIMF on the Pink Sheets of the Over the Counter Bulletin Board. In general, the Company is a merchant banking company that is opportunistic with its investment scope. The company has recently focused its investments towards the thriving North American Business Process Outsourcing (BPO) Market as well as the Consumer Financing Market by leveraging its recently acquired BPO division. The Company continues to look for acquisition opportunities in these key markets in order to continue to drive competitive advantages and growth.

ON BEHALF OF GAMECORP LTD.

For additional information please visit the Company's website at www.gamecorp.com or refer to www.sedar.com.

Forward-looking Statements

This press release contains certain forward-looking statements with respect to the Corporation. These forward-looking statements, by their nature, involve risks and uncertainties that could cause actual results to differ materially from those contemplated. We consider the assumptions on which these forward-looking statements are based to be reasonable, but caution the reader that these assumptions regarding future events, many of which are beyond our control, may ultimately prove to be incorrect. These statements involve risks and uncertainties including, without limitation, GameCorp's ability to successfully develop and market its products, consumer acceptance of such products, competitive pressures relating to price reductions, new product introductions by third parties, technological innovations, and overall market conditions. Consequently, actual events and results in future periods may differ materially from those currently expected.

The Canadian National Stock Exchange does not accept responsibility for the adequacy or accuracy of this release.

Contacts:
GameCorp Ltd.
Mr. Graham Simmonds
Chairman, President and Chief Executive Officer
Direct: +1-416-843-2881
jgrahamsimmonds@gmail.com


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