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GageIn Launches Business Content Curation for Professionals(May 03, 2012)
ALVISO, CA -- (Marketwire) -- 05/03/12 -- GageIn, the first stop for all enterprise data on the Web, launched News Portals today. Professionals can now publish curated business content, on an on-going basis, to share insightful information about their marketplace, customers, and competitors, leading to improved business performance.
Content curation has been on the rise, evidenced by Twitter's purchase of Summify and Pinterest's astounding growth. "GageIn brings curation to the enterprise, allowing internal teams, marketers, and other professionals to utilize it for business purposes," said Dr. Luosheng Peng, CEO of GageIn.
Who can use News Portals?
- Marketers: Curate stories about your industry, market trends, and educational articles for your audience
- Corporate Communication/Competitive Intelligence Professionals: Curate stories about your top competitors, clients, and industry for managers and co-workers
- Sales: Curate stories about clients and prospects for your selling team
Users can create their personal Portals by saving and tagging any content they find on GageIn. Portals can be shared internally with coworkers and teams, or with outside networks on Facebook, Twitter, and LinkedIn. Per GageIn's integration with Salesforce Chatter and Yammer, users will also be able to share Portals with teams on those platforms as well.
News Portals moves the big data trend towards refined business intelligence. "The idea that people will gravitate toward... business colleagues' ideas about relevant content is the main thrust of what curation is really about... creating News Portals, sort of distilled chunks of hyper-relevant info, and sharing them with teams could be a useful tactic," said Anthony Myers of CMSWire.
News Portals are immediately available today, May 3. To learn more and see an example, or to sign up for a free account, visit www.gagein.com/publisher.
About GageIn, Inc
GageIn is the first stop for all enterprise data on the Web. Our cutting-edge technology gathers and analyzes business intelligence from millions of company websites, digital publications, and major social media platforms. Users receive real-time updates and insights on companies they care about to improve business performance, understand competitive landscape, and drive informed decision-making.
GageIn was named one of the top 10 SaaS companies to watch by Network World.
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