Technology lovers now have an instant, simple way to get the most important and emerging tech news they crave with the launch of in the " />
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First News Reader Dedicated to Delivering Emerging Tech News, SNATZ, Launches on iOS and Android

Leveraging a Unique Algorithm, SNATZ Is the Only News Reader to Handpick the Most Useful News Items Specific to a User and Eliminate Redundant Articles (May 21, 2014)

SAN FRANCISCO, CA -- (Marketwired) -- 05/21/14 -- Technology lovers now have an instant, simple way to get the most important and emerging tech news they crave with the launch of SNATZ in the App Store for iPhone and iPad, and in Google Play for tablet or phone. Using advanced algorithms, trend detection and user data analysis, SNATZ recommends tech articles and trends that fit a user's interests even if they aren't widely known. On the same token, it also eliminates articles that do not fit a user's interests even if they are high in popularity. SNATZ also compares current trends with the last set of trends in order to avoid news the reader is already aware of.

SNATZ, which launched on the Web last year, organizes a user's news in several sections. The 'My SNATZ' section is updated every four hours based on a user's interests and current trends. Only the top 12 news items appear in this section at any given time, preventing the user from being overloaded with news. Users will also find the breaking news they care about in this section. SNATZ also features a 'Trending' section, which shows the latest and most-read tech articles from across the web by day, week or month. Once a user clicks on a story in their feed, they can see related articles from other outlets, or add the article to their favorites.

The SNATZ app also features the following capabilities:

  • Automatically syncs across all devices so that a user sees news tailored to their interests and activity, even as they switch from mobile to tablet to the Web
  • Supports opt-in push notifications for the news items in 'My SNATZ' including breaking news
  • Enables sharing of all articles on social media including Facebook, Twitter, LinkedIn, Digg, Pinterest, Reddit, and Google+, and the ability to save articles on Pocket and Evernote

"SNATZ is providing the easiest, most efficient approach to finding the news that people care about," said Tom Takihi, founder and CEO of SNATZ. "From the casual tech lover who is tired of actively hunting for cool new stories, to the IT journalist on a deadline looking for a news topic that hasn't been beaten to death, SNATZ brings massive value to a users' daily reading."

To begin customizing your news, download SNATZ for free in the App Store or Google Play, or visit

SNATZ is a free, personalized service that delivers the latest in tech-related news. With a new set of articles updated every hour, SNATZ makes it easy to keep up with the fast-paced tech industry. Unlike other services based solely on social popularity, SNATZ doesn't just rank news but analyzes it using advanced algorithms to provide trends from every corner of the web that fit your interests. Personalized articles are revealed every four hours and a custom news summary is compiled daily. Discover the articles that you want to read from your PC, tablet or smartphone, without the intensive searching. For a personalized news discovery experience, visit:

Press Contacts
Lydia Howard
Vantage PR for SNATZ
+1 413-461-1218
Email Contact

Tom Takihi
Founder / CEO
Email Contact

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