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Filmworkers conquers the RED Camera workflow with eQ

Premier Nashville post house cuts conform time by staggering 75% with Quantel (April 09, 2009)
DMN Newswire--2009-4-9--With one of the highest concentrations of RED cameras in the country, Nashville's production community has been graced with the ability to shoot with a cost effective, high quality, film-like camera on a digital format. The challenge has been in the postproduction.  Filmworkers' response to this technology-inspired chaos has been to add new equipment, new software, and professional expertise.  By working closely with Quantel, the manufacturer of high-end visual effects and editing systems for film and television, Filmworkers can now move productions shot on the RED camera can through postproduction with efficient, high quality, multi-layer editing, and an impressive 4:4:4 RGB color space capability.

"The Quantel eQ is a game-changer that gives us the competitive edge," says Jim Harvath, Chief Engineer at The Filmworkers Club. "We're the only postproduction facility in town that can offer this level of RED multi-layer edit conforming. We can hit the tight deadlines and not compromise on the quality captured by the RED camera."

One of the biggest advantages is the eQ's ability to conform a multi-layer Final Cut project seamlessly from native .r3d files. This new development simplifies postproduction of RED projects as it eliminates the need to convert material before finishing or color correction can begin - cutting the conform time by about 75 percent. The color corrector is fed 4:4:4 RGB, the largest spectrum available in the HDTV arena, and maintains this quality all the way through finishing edit and even deliverables which are available on 4:4:4 HDCAM SR tape. Real time color correction is performed in their state-of-the-art DaVinci 2K Plus by renowned colorist, Rodney Williams.



"Everyone needs help navigating through the latest technology and all the choices it brings," says Reid Brody, Vice President and co-founder of Filmworkers. "We're taking our role into the digital age so our clients can shoot on any format.  Whether it's the newest in digital like the RED camera, or the beauty of film, including three-perf 35mm and super 16mm, we make sure that they'll always get the most efficient, high quality postproduction."

Quantel released the RED conform and import for the eQ systems in November 2008, just in time for Filmworkers to finish the RASCAL FLATTS ?I'll be home for Christmas' music video.

ENDS


The Filmworkers Club
The Filmworkers Club is a full service postproduction facility with offices in Chicago, Dallas, and Nashville.  The Filmworkers family offers a variety of new media and studio services including Lift Motion Design, Vitamin Pictures, (live action design), FW Interactive, Astro Lab, and The Digigog, (state-of-the-art digital work flow and Dailies process).

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Related Keywords:RED, eQ, workflow

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