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Evernote Acquires Skitch, Launches Skitch for Android

Skitch Co-Founders Join Evernote to Lead Skitch Product Development and Innovation (August 18, 2011)

SAN FRANCISCO, CA -- (Marketwire) -- 08/18/11 -- EVERNOTE TRUNK CONFERENCE -- Evernote, the company that's helping the world remember everything, today announced the acquisition of popular image annotation application Skitch. The announcement marks Evernote's first acquisition and first major expansion in its set of products aimed at helping individuals capture their memories, ideas and experiences. Skitch co-founders Cris Pearson and Keith Lang will join Evernote to lead Skitch development and growth.

Evernote also announced the launch of Skitch for Android, the first Skitch mobile application. Intuitive, fun and easy-to-use, Skitch on Mac and Android allow users to capture, annotate and share images. Once annotated, images can be easily shared with Evernote, as well as other applications and services.

The full version of Skitch for Mac (previously priced at $19.99) is now free and available for download from the Mac App Store. Skitch for Android is available for free from the Android Market. New users can sign into Skitch with their Evernote credentials, while existing Skitch users can continue to access their Skitch accounts.

Evernote and Skitch
Evernote has a long history of developing handwriting recognition and digital ink. The addition of Skitch allows for a dramatic expansion of these capabilities. Today, Evernote and Skitch work well together -- drag an image from Evernote into Skitch, annotate, and drag it back in seconds. On Android, when both apps are installed, a tap of the Evernote icon sends images from Skitch into Evernote. In the future, Evernote and Skitch will be more tightly integrated with one another.


"As Evernote has evolved over the past several years, we've seen a tremendous growth in the types of things our users wish to capture and remember. Image annotation, sketching and sharing have been among our most requested features," said Phil Libin, CEO of Evernote. "We're excited to have Skitch join the Evernote family. Not only will we be able to significantly broaden the reach of their product, but we will also greatly improve our own capabilities. This is a huge step forward for our company."

"We've always had a big vision. Today, Skitch is all about fast and fun annotation and editing of photos and screenshots, helping you draw attention to things that matter. But that's only the beginning," said Skitch co-founder Cris Pearson. "Adding Evernote's leadership and resources, Skitch will realize its full potential by helping millions more people share their ideas anywhere they are."

About Evernote
Evernote is helping the world remember everything by building innovative products and services that allow individuals to capture, find and interact with their memories. Evernote apps are available on all major computer, web, mobile and tablet platforms. For more information, please visit: www.evernote.com.

CONTACT:
Iz Conroy or Dana Zemack
evernote (at) launchsquad (dot) com
(415) 625-8555


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