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Ethan M. Flaherty Joins Cartera Commerce as General Counsel

(October 25, 2011)

LEXINGTON, MA -- (Marketwire) -- 10/25/11 -- Cartera Commerce, the leading provider of card-linked marketing solutions, today announced the appointment of Ethan M. Flaherty as General Counsel. Flaherty joins Cartera's management team to support the company's rapid growth. Previously, Flaherty was one of Cartera's primary outside legal advisors, having represented the company since its formation in 2005 on a range of matters.

Flaherty, 40, was named to the Massachusetts Rising Stars list by Law & Politics and New England Super Lawyers every year from 2005 through 2011 -- a distinction given to only the top 2.5 percent of up-and-coming attorneys in Massachusetts.

Flaherty joins Cartera from Pabian & Russell, LLC, where he was a partner and managed the firm's business and corporate practice, concentrating in the areas of mergers and acquisitions, corporate financings, complex commercial contracts, licensing, joint ventures, and private placements of securities for emerging growth businesses. Prior to joining Pabian & Russell at its inception in March 2005, Ethan was an associate in the Boston office of Nixon Peabody LLP and in the Boston office of Keegan Werlin & Pabian, LLP.

"We are very pleased to have Ethan join the Cartera team. With his extensive experience in corporate governance, privacy policy, complex commercial contracts, corporate financings, and mergers and acquisitions, he will be a great asset to Cartera as our business continues its rapid growth," commented Tom Beecher, president and CEO of Cartera Commerce. "I look forward to having him as a member of our senior team."

Flaherty graduated from Brown University in 1993 with a Bachelor of Arts degree in biology and earned his Juris Doctor degree from Georgetown University Law Center in 1996. He served as an executive editor of The Georgetown International Environmental Law Review and was a member of the American Inns of Court. Flaherty was admitted to the bar of the Commonwealth of Massachusetts in 1996, is a member of the Boston Bar and Massachusetts Bar Associations and was formerly president of the Brown University Club of Boston.

About Cartera Commerce
Cartera Commerce is the leading provider of card-linked marketing solutions that increase revenue and customer loyalty for merchants, banks, issuers and loyalty programs. For merchants, Cartera powers the industry's largest card-linked advertising network that targets shopping offers to more than 150 million loyal consumers and tracks in-store and online sales. For banks, issuers and loyalty programs, Cartera provides the industry's most comprehensive card-linked offer platform that powers personalized in-store and online shopping programs that build consumer engagement, maximize card spend and create new revenue streams. Cartera's platform delivers card-linked offers via multiple digital marketing channels including Websites, online banking, email, mobile, social media and browser apps. Four of the five largest financial institutions, three of the four largest airlines and tens of thousands of merchant advertisers drive incremental revenue with Cartera's fully-managed, performance-based solutions. The company is headquartered in Lexington, MA and has significant operations in Atlanta, GA. For more information, visit

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