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Domino's Pizza Scoops Major App Award For Mobile Ordering

  (April 27, 2012)

(PRWEB UK) 27 April 2012

Dominos Pizza, the pizza delivery expert, has scooped the Best Food & Cooking award in the prestigious Carphone Warehouse Appys 2012, which celebrate development and innovation in app technology.

Dominos iPhone, Android and iPad mobile ordering apps were awarded the title at last nights awards ceremony in London. Dominos was selected following a shortlist compiled by over a thousand Carphone Warehouse staff who suggested their favourite apps in the first stages of nominations. Entries from Carphone Warehouse staff were then debated by a panel of expert judges, who carefully selected the top five apps for each category. A public vote finally decided the overall winners who were announced at the awards event.

Dominos Pizza fought off hot competition from Jamies Recipes, BBC Good Food Healthy Recipes, Epicurious and Gordon Ramsay Cook With Me to take the spoils in the fiercely-contested Food and Cooking category.

Dave Masters, Online Features Editor of The Sun and Appys judge, said: Dominos Pizza is how takeaway apps on your iPad should be. Mouthwatering menus with a slick and simple display. It should be used along with a screen cover as it may induce dribbling.

Simon Wallis, sales and marketing director of Dominos Pizza, said: Were over the moon to have scooped this top award for our ordering app. Were always looking for convenient new ways for our customers to order and to receive this accolade is truly amazing. Mobile currently accounts for 14% of online sales and download figures for our apps continue to grow. Were sure this trend is set to continue especially with this prestigious Appy award now under our belts!

For more information on Dominos, log onto

Notes to Editors:
The Appys are the UKs first major app awards, hosted by Carphone Warehouse - the UKs largest independent mobile phone retailer. For more details, see

Dominos Pizza UK & IRL plc is the leading player in the fast-growing pizza delivery market and holds the exclusive master franchise to own, operate and franchise Dominos Pizza stores in the UK, the Republic of Ireland and Germany. The first UK store opened in Luton in 1985 and the first Irish store opened in 1991. In April 2011, the Group acquired a majority stake in the exclusive master franchise to own, operate and franchise Dominos Pizza stores in Germany.

As at 25 March 2012, there were 732 stores in the UK, Republic of Ireland and Germany. Of these, 580 stores are in England, 49 are in Scotland, 28 are in Wales, 19 are in Northern Ireland, one is on the Isle of Man, one is a mobile unit, 48 are in the Republic of Ireland and six are in Germany.

Founded in 1960, Dominos Pizza is one of the worlds leading pizza delivery brands. Through its primarily franchised system, Dominos Pizza operates a global network of more than 9,350 Dominos Pizza stores in 70 international markets. Dominos Pizza has a singular focus the home delivery of pizza, freshly made to order with high quality ingredients.

Customers in the UK can order online at, customers in the Republic of Ireland can order online at and customers in Germany can order online at In addition, mobile customers can order by downloading Dominos free iPhone, iPad, Android and Windows Phone 7 apps.

For more information, please contact:
The Dominos Pizza Press Office
Dominos Pizza Group Ltd
Tel: 01908 580654
E: pr(at)dominos(dot)co(dot)uk

For further information about Carphone Warehouse Appys 2012 please contact Freud Communications:
Dan Lambden
Tel: 020 3003 6356
E: dan(dot)lambden(at)freud(dot)com

Ref: DPGL/CM/632

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