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Does Your Brain Unconsciously Sabotage Your Investment Success?

(February 01, 2012)

WINNIPEG, MANITOBA -- (Marketwire) -- 02/01/12 --

Editors' Note: There is a photo associated with this press release.

As investors deal with the approaching RRSP contribution deadline, author Alan Fustey explains why so many investors are stymied by investment decisions that fail to live up to their expectations.

In his new book, Risk Financial Markets & You: Your Guide To Making Better Investment Decisions, he examines how and why your brain repeatedly fails to process financial information correctly and then adeptly chronicles the biases and mental shortcuts that can distort your perception of financial market risk.

Kirkus Reviews calls the book:

"Persuasive, no-holds-barred advice that will lead investors to rethink where they put their nest eggs. It can prompt the average investor to ask tougher questions when his financial advisor pitches another mutual fund that seems like a sure bet."

The book is required reading for all investors who want to improve their investment decision making.

The book is available from and as an e-book at

About The Author - Alan Fustey is a Chartered Financial Analyst and a 25 year veteran of the Canadian financial advice industry. He is the Managing Principal of an independent portfolio management company.

To view the photo associated with this press release, please visit the following link:

For more information or to arrange an interview:
Alan Fustey

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