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Digital Shelf Space's Flagship Product GSP Rushfit Reaches #14 on Top 20 Best Sellers on Amazon.com for Exercise and Fitness DVDs(April 03, 2012)
VANCOUVER, BRITISH COLUMBIA -- (Marketwire) -- 04/03/12 -- Digital Shelf Space Corp. (the "Company" or "DSS") (TSX VENTURE:DSS)(OTCQX:DTSRF) announced today that it reached #14 on the Amazon.com Exercise and Fitness Best Seller list on March 30, 2012, after only three months of being listed for sale at Amazon.com. All of the Exercise and Fitness titles ahead of GSP RUSHFIT are produced by market leaders Beachbody, LLC and Zumba Fitness, LLC and have been supported with multi-million dollar TV advertising campaigns. GSP RUSHFIT has also received 11 out of 11 five star reviews, the top rating a product can receive on Amazon.com.
"We are extremely pleased by our success selling RUSHFIT on Amazon.com after spending only a fraction of the marketing dollars that support the industry leading titles ahead of us in the Top 20," said Jeff Sharpe, President and CEO for DSS. "In addition, the majority of titles out-selling us have been in the market for several years and have gained a large number of Amazon.com reviews and feedback. We look forward to seeing our results over the coming months for GSP RUSHFIT as our Amazon.com seller and product feedback grows."
DSS also announced that based on the success of their Amazon.com product listing, they have listed GSP RUSHFIT at Amazon Canada and Amazon UK.
About Digital Shelf Space Corp.
Digital Shelf Space is an independent creator, producer and distributor of home entertainment content targeted at the fitness and sports instruction market. Digital Shelf Space's overall content partnership strategy is to align itself with world-class, global brand partners. For more information visit www.digitalshelfspace.com and to view our flagship project with Georges St-Pierre, visit www.gsprushfit.com.
ON BEHALF OF THE BOARD
Jeffrey Sharpe, President & CEO
Forward Looking Statements
This news release contains "forward-looking information" within the meaning of the Canadian securities laws. Forward-looking information is generally identifiable by use of the words "believes", "may", "plans", "will", "anticipates", "intends", "budgets", "could", "estimates", "expects", "forecasts", "projects" and similar expressions, and the negative of such expressions. Forward-looking information in this news release include statements about expected results over the coming months for GSP RUSHFIT on Amazon.com; and expected results of GSP RUSHFIT on Amazon Canada and Amazon UK.
In connection with the forward-looking information contained in this news release, Digital Shelf Space has made numerous assumptions, regarding, among other things, expected growth of sales on Amazon.com. While Digital Shelf Space considers these assumptions to be reasonable, these assumptions are inherently subject to significant uncertainties and contingencies.
Additionally, there are known and unknown risk factors which could cause Digital Shelf Space's actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking information contained herein. Known risk factors include, among others: sales results on Amazon.com may not continue as expected, or at all; sales on Amazon Canada and Amazon UK may be significantly lower than expected; the substantial investment of capital required to produce and market video and entertainment productions, the need to obtain additional financing and uncertainty as to the availability and terms of future financing, unpredictability of the commercial success of our programming, difficulties in integrating technological changes and other trends affecting the entertainment industry, significant competition in the global economic market, the possibility the rate of growth of the market for fitness media will slow, reliance on the health and marketability of celebrity fitness talent in productions owned by Digital Shelf Space, the possibility of competition from other ecommerce and online marketing vendors, including competition from market leaders with substantially larger marketing budgets; the continued strong growth in adoption of digital media, the possibility of new fitness titles from traditional large studios that target the male demographic, large media production companies may move ecommerce operations in-house rather than outsourcing, reliance on production studios continuing to outsource ecommerce operations, reliance on a number of key employees, limited operating history, the possibility of claims against the intellectual property rights of Digital Shelf Space, the possibility of infringements upon the intellectual property rights of Digital Shelf Space, and volatility of the market price of Digital Shelf Space shares.
A more complete discussion of the risks and uncertainties facing Digital Shelf Space is disclosed in Digital Shelf Space's Filing Statement dated November 16, 2010 and continuous disclosure filings with Canadian securities regulatory authorities at www.sedar.com. All forward-looking information herein is qualified in its entirety by this cautionary statement, and Digital Shelf Space disclaims any obligation to revise or update any such forward-looking information or to publicly announce the result of any revisions to any of the forward-looking information contained herein to reflect future results, events or developments, except as required by law.
Digital Shelf Space Corp.
VP Business Development
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