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Digidesign and Focusrite Ship The Liquid ChannelEvery preamp and every compressor in history accurately emulated. (June 08, 2004)
Digidesign, the North American distributor of Focusrite products, is pleased to ship Focusrites The Liquid Channel?a revolutionary professional channel strip that transports classic front-end processing into the digital age. The Liquid Channel is capable of accurately emulating every mic pre and compressor combination in history, inside a single 192 kHz-compatible 2U device.
The Liquid Channel precisely emulates the sound of classic mic pres and compressors. A brand new digital EQ loosely based on Focusrites legendary ISA 110 is also available, providing a comprehensive and truly ?liquid channel strip. A USB connection on the rear panel links to Focusrites LiquidControl software application enabling the archiving of both replicas and surplus user memories, as well as providing remote operation of up to eight Liquid Channel units. The Liquid Channel comes complete with forty classic mic pre replicas and forty classic compressor replicas. The end user can ?mix and match pres, compressors and the EQ section to create customized channel strip configurations in The Liquid Channels 100 user memories. The Liquid Channel is fully expandable because the USB port also facilitates downloads of additional replicas from a dedicated website: www.ffliquid.com. Essentially, The Liquid Channel provides an unlimited supply of vintage sonic performance for the price of one unit, with all the added benefits of digital processing and control.
?Liquid Technology is the final product of two years of pure research into what makes an analog processor sound exactly the way it does, states Robert Jenkins, director of product strategy at Focusrite. ?The results of this research have enabled us to develop a hybrid system of analog and digital technology, capable of recreating every sonic attribute of any classic processor. Focusrite has a history of manufacturing high-performance equipment, and of making that technology affordable to all those at every level of the recording industry. The Liquid Channel goes further and makes obsolete, priceless and historically significant audio equipment available to everyone for the first time.
?The Liquid Channel is nothing short of amazing, states Dino Virella, Focusrites North American sales and marketing manager. ?I must admit that I was probably one of the most skeptical people when I heard of Focusrites claims. Now that Ive heard the product and also the comments of some of the most respected ears in the industry, my initial skepticism has now been replaced with unbridled enthusiasm!
Digidesign, a division of Avid Technology, Inc., is the worlds leading manufacturer of digital audio production systems, and the winner of the 2001 Technical Grammy Award and 2003 Academy Award of Merit (Oscar statuette) for the design, development and implementation of the Pro Tools digital audio workstation. The company is the exclusive distributor of the Focusrite hardware and software product lines in North and Latin America. Digidesign provides the professional music, film, video, multimedia, and radio broadcast industries with tools for digital recording, MIDI sequencing, editing, signal processing, and surround mixing. Digidesign products are marketed in over forty countries worldwide through a distribution network of value-added dealers, distributors, and OEM relationships. For more information, visit www.digidesign.com.
Focusrite Audio Engineering Ltd, located just outside of London, England, is one of the world's most revered professional audio brands. Founded in 1985, the company's reputation has always been based on a dedication to the founding principle of combining focused solutions with uncompromised sonic quality and musicality. Focusrite products pervade every corner of the audio processing market and include the industry standard RED and ISA ranges, the project studio focused Platinum solutions, as well as world-renowned hardware solutions for Digidesigns Pro Tools system and cutting-edge new technology such as that found in their latest innovation, the Liquid Channel.
Related Keywords:Digidesign, Focusrite, The Liquid Channel, preamp, compressor, channel strip, mic pre, LiquidControl, Robert Jenkins, Dino Virella,