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Dig-It Underground Inc. Announces New Distribution Agreement With Hangover Joe's Products to Sell "The Hangover Recovery Shot" for United States Retailers(December 06, 2011)
LAS VEGAS, NV -- (Marketwire) -- 12/06/11 -- Dig-It Underground Inc. (PINKSHEETS: DIGX) announces that its wholly owned subsidiary Get Down Art, has the rights to sell and distribute "The Hangover Recovery Shot" for retailers in the United States.
"The Hangover Recovery Shot" is a 2 oz 100% natural dietary supplement used to recover from hangovers. It's officially licensed by Warner Brothers and each shot features a character from "The Hangover" movie series. The Hangover remedy shot coincides perfectly with "The Hangover 2" that will be released on DVD at major retailers nationwide this holiday season.
Michael Malm, Vice-President of Dig-It Underground Inc., stated, "We are very excited about acquiring the rights to distribute The Hangover recovery shots because it is estimated that more than 20 million people a week in the U.S. suffer from hangovers. The U.S. energy shot business is a $1.5 billion a year market and we feel that there is definitely a significant market for this product in our store base. This product in particular is good for us because it's an entertainment brand matched with a consumable product. With the entertainment branding, the product crosses over as a novelty, so it's perfect for our customers."
Get Down Art has already started shipping "The Hangover Recovery Shot" to Hastings Entertainment, Harrah's Entertainment and several other retailers.
Get Down Art is a 6-year-old Las Vegas based company specializing in the World Wide marketing of consumer products to retailers, specializing in apparel, branding intellectual properties, and graphic illustrations of world famous artists and brands. The company's e-commerce website can be viewed at www.getdownart.com.
The information contained in this release consists of forward-looking statements within the meaning of Section 27A of the Securities Act and Section 21E of the Exchange Act. These statements may involve risks and uncertainties that could cause actual results to differ materially from those described in such statements. Such forward-looking statements involve known and unknown risks and uncertainties, including all business uncertainties relating to product development, marketing, market acceptance, future capital requirements, and competition in general that may cause actual results to be materially different from those described herein as anticipated, believed, estimated or expected. The Company is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise.
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