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Denver Post Launches New iPad ApplicationEnhancements Include Improved Navigation and Social Media Integration (August 01, 2012)
The new application marks the first release of Digital First Media's company-wide iPad® relaunch which begins this month and continues through November. The second release, the Bay Area News app, supporting the San Jose Mercury-News, is expected to launch later this month.
"Our new Denver Post app features more of our journalism and a better presentation of our photography -- all in a way that is very accessible to our users," said Greg Moore, Editor of the Denver Post and Digital First Media's Central Editor. "The initial feedback has been terrific and we'll continue to listen to users' feedback."
The new Denver Post iPad® application features two new home screen layouts -- a photo view and article view -- as well as enhanced social media integration, continuous scrolling through articles or sections and the ability to refresh content on demand. The application also features improved advertising server opportunities and new swipeable interstitials. In addition, the upgraded load time as well as support for the new iPad® retina display, will provide a richer user experience.
The Denver Post iPad® Edition will also include paid access to the full version of 30-days of print replica editions without leaving the app, as well as comics and other features not traditionally found in news iPad® apps.
"Our goal is to provide a tablet experience that our audience has not seen before," said Ed Moss, President and CEO of the Denver Post and Executive Vice President of Digital First Media. "We will continue to be responsive to customer feedback as we continue to roll out additional features."
Future application upgrades include an interactive events listing with mapping ability, enhanced video galleries, a fully integrated commenting system that syncs with website articles and other smartphone applications as well as in-app polling for deeper user engagement and feedback.
About Digital First Media
Digital First Media (www.DigitalFirstMedia.com) is headquartered in New York City and jointly manages MediaNews Group and Journal Register Company. Digital First Media reaches 57 million Americans each month through more than 800 multi-platform products across 18 states.
About MediaNews Group, Inc.
MediaNews Group, Inc. (www.medianewsgroup.com) is the nation's second largest newspaper company as measured by circulation, with headquarters in Denver, Colorado. MediaNews Group and its affiliated companies publish 57 daily newspapers and more than 100 non-daily publications in 11 states.
About Journal Register Company
Journal Register Company is a leader in local news and information in 10 states. The Company's more than 350 multi-platform products reach an audience of 21 million people each month. For more information visit the company website at www.JournalRegister.com.
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Digital First Media
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