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David Maharaj Joins Agency BLITZ as Vice President of Technology

(April 30, 2012)

SANTA MONICA, CA -- (Marketwire) -- 04/30/12 -- David Maharaj, 41, has been named vice president of technology at strategic digital agency BLITZ. Maharaj brings 15 years' experience in software development across a variety of industries and solutions including digital media, online video streaming applications, ecommerce, content management, and open source, to his new position. Maharaj comes to BLITZ from similar positions at Razorfish in San Francisco and FOX Digital Media in Los Angeles.

"BLITZ is building digital platforms and ecosystems for brands, connecting multiple screens, content management systems, analytics, social utilities, DRM content and ecommerce," said Ivan Todorov, BLITZ CEO. "Dave (Maharaj) brings the enterprise level platform experience and knowledge to drive our digital product development and technology offering to the next level as we partner with our clients on an increasingly inter-connected landscape of consumer experiences. We often find ourselves in competition with agencies such as R/GA, AKQA and HUGE and Dave's addition to the team, coupled with our renowned Creative/UX/Strategy capability, ensures us a competitive advantage."

"I am thrilled to be joining an established digital agency with a strong sense of identity, at the cusp of a growth spurt. I love the interaction and collaboration that we all come together to proactively lead and give our clients our very best. We've got an established and talented technology team that we'll continue to expand to support our growth and direction to the BLITZ DNA," said Maharaj.

In his career, Maharaj has focused on building modular and flexible solutions, balancing the immediate needs with the strategic direction of the business. He was formerly a technical architect for Avenue A | Razorfish and Acquity Group in southern California working on a variety of digital media, search engine, ecommerce and content management solutions for a variety of clients, including Fortune 500 companies.

Maharaj holds an MSEE from USC and a BSEE from California Polytechnic State University, San Luis Obispo. He lives in Orange County, with his wife, Aimee, and their two children and enjoys cooking and collecting wine in his leisure time.


BLITZ is an independent, full-service digital agency focused on building durable connections between brands and consumers. Responsible for strategy, creative, technology, social, mobile, digital product development, search and analytics, the agency is a partner with some of the world's favorite brands, including Microsoft, VIZIO, Adobe, Naked, FX, Dole, and Honda. Founded in 2001 and headquartered in Santa Monica, the company is over one hundred BLITiZens strong and recognized as an Agency of the Year by Ad Age.

BLITZ believes your digital agency is your most important marketing partner. Digital is the fabric of human communication and interaction, the foundation upon which progressive brands build their most valuable consumer connections. Traditional advertising alone is no longer enough. "Listening" is the cost of being heard. BLITZ has created a culture and methodology for strategy and storytelling across multiple consumer touch-points, powered by insights gathered daily from the digital and analog space. By developing an intimate understanding of human motivations and cultures we give brands the courage to behave and communicate authentically.

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