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DZP Adds Executive Producer Ray Rainville

Company moves into new 5000 square foot SoHo loft (July 06, 2004)

DZP Marketing Communications (, the uniquely niched ad agency/creative multimedia design house hybrid that fuses the strategic brand development expertise of advertising veteran John Barker with the creative skills of award-winning broadcast designer Brian Diecks, has added Ray Rainville as the company's Executive Producer.

The addition of Rainville, says Diecks, DZP's Executive Creative Director, reflects not only DZP's extraordinary growth in less than a year, but also the company's commitment to excellence in executing their client's projects.

"DZP has grown faster than any of us expected, and because we've been so busy, we needed to have someone in-house who could oversee all of our broadcast work," said Diecks, "and fortunately for us we found Ray."

Rainville comes to DZP following a year as the Executive Producer of Design VFX for post house Betelgeuse Productions, New York. At Betelgeuse, Rainville led the launch of the Betelgeuse division, BETSY Design VFX, a design/visual effects boutique.

"Ray is a highly-respected producer with experience at both the agency level as well as with some of New York best post/design houses," said Diecks. "He not only knows how to execute creative concepts and keep them on budget and on time, but he's also a quick-thinking problem-solver, and someone with the ability to inspire those around him to do great work. He's a tremendous asset to our company."

Prior to Betelgeuse, Rainville was the Head of Broadcast Production for GWhiz Entertainment, New York, a division of agency Grey Worldwide, New York, whose clients included Time Warner Cable, The Food Network, ABC-TV, Bravo Network, W Hotels and the NHL. Rainville began his career as a producer at Grey Entertainment, New York, where he worked with John Barker, then the company's senior vice president.

For Rainville, DZP is an exciting opportunity because the company fills a niche that he believes has been missing in the advertising and broadcast design community for a long time.

"I am very excited to be part of what John and Brian are building with DZP," says Rainville. "As a producer at Grey Entertainment I spent a lot of time working with broadcast designers, which is how I met Brian, and I always thought if you had a company led by someone who knew what John knows about advertising and what Brian knows about design, you'd have a real powerhouse that could both work with the big agencies and also serve its own clients' strategy/branding needs as well."

Adds Rainville: "There are a lot of design companies out there that talk about being a 'full-service creative resource' for their clients, but unless you have actual ad agency experience building brands, it's just talk."

Moving Up
In addition to Rainville joining DZP, the company has expanded, moving into its new top-floor, 5,000 square foot SoHo loft offices at 455 Broadway. The new DZP space, complete with a large skylight and roof deck, features a spacious conference room with wide screen HD plasma screen monitor, state-of-the-art editing and animation workstations, plenty of additional work space for future staffers and freelancers, and a complete WiFi network for Internet access through out the space, inside and out.

About DZP Marketing Communications
DZP Marketing Communications brings together years of top-level strategic agency experience with award-winning broadcast design talent to create a one-of-a-kind creative hub that can not only create and manage a marketing campaign but also execute those concepts flawlessly. Capabilities include advertising, design, brand identity, interactive, strategic consulting, and motion graphics. DZP's expanding client roster includes Showtime, UNICEF, TNT, Fox Cable Networks, The Weather Channel, The WB, Major League Soccer, TBS Superstation, Falcon Financial, Bimini Mortgage Management, Flagstone Securities and Comcast SportsNet, as well as motion graphics clients such as J. Walter Thompson, MVBMS Euro/RSCG, and Cossette Post.

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Related Keywords:DZP, Ray Rainville, DZP Marketing Communications, ad agency, multimedia design, John Barker, Brian Diecks, Betelgeuse Productions, BETSY Design VFX,


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