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Conversion Pipeline to Provide Search Engine Marketing Services for My Plumber

(November 14, 2011)

RESTON, VA -- (Marketwire) -- 11/14/11 -- Conversion Pipeline, a leading provider of online marketing solutions, announced today that it was selected as the agency of record by Virginia-based, My Plumber Heating and Cooling to provide SEO (Search Engine Optimization) and Pay Per Click (PPC) solutions in support of the website.

Conversion Pipeline services for the heating and air repair company will include the customized setup and ongoing maintenance of SEO and PPC campaigns for three divisions in two locations. Conversion Pipeline expects to have the new campaigns underway in the next couple of weeks.

"In today's highly competitive market, online exposure is pivotal to maintaining a successful plumbing, heating and furnace repair service," said Kate Haldeman, Marketer for My Plumber. "Conversion Pipeline provided us with stellar customer service, executed a seamless transition of services, and formulated a unique online marketing strategy. Conversion Pipeline has proven they are experts that we can rely upon."

Managing Partner of Conversion Pipeline Sam Collingwood said, "The custom SEO and PPC programs we created are part of an overall integrated approach aligning with the existing marketing, advertising and Social Media efforts promoting My Plumber's services, benefits and value."

About My Plumber
My Plumber, a family-owned and operated full-service heating, cooling and plumbing company since 1982, offers a complete range of residential and commercial services including furnaces, water heaters, sewage systems, sump pumps and more with a Same Day Service Guarantee. Serving communities throughout the Northern VA and Maryland areas including: Arlington, Alexandria, Fairfax, Springfield, Bethesda and Silver Spring, My Plumber has won numerous awards including 2011 Finalist for National Capital Business Ethics Award, 2011 Washington Business Journals Top 10 Mechanical Contractors, 2011 Smart CEO for D.C. Metro Area Top 10 Executive Management Teams and 2011 PHC Magazines Top 100 Mechanical Contractors. To learn more about My Plumber Heating and Cooling or to schedule service please call 866.469.7586 or visit the company's website at

About Conversion Pipeline
Conversion Pipeline is a leading Internet marketing company helping businesses advertise online and increase their search engine rankings in Google, Yahoo! and Bing. Through Search Engine Optimization (SEO), Social Media Marketing, Pay-Per-Click (PPC) and Reputation Management solutions we are able to elevate brand awareness, increase conversion ratios and drive new revenue growth for our clients. For more information please visit or contact the Pipeline creative team at

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