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Continuum Honored at the Smithsonian's Cooper-Hewitt National Design Award Gala on October 20th in NYC

Global Design and Innovation Consultancy Also to Participate in a Winner's Panel Discussion on Design and Human Behavior on October 18th (October 18, 2011)

BOSTON, MA -- (Marketwire) -- 10/18/11 -- Continuum, a global innovation and design consultancy, will receive the Smithsonian's Cooper-Hewitt National Design Award at a gala event in New York City on October 20th. The award will be presented to Continuum President and Chief Design Officer Gianfranco Zaccai by Herman Miller EVP of Research, Design and Development Don Goeman.

The gala, which is the centerpiece of National Design Week, represents the culmination of a series of events honoring Continuum for receiving the National Design Award, including a White House luncheon hosted by First Lady Michelle Obama last month.

One of only 10 organizations to receive this honor in 2011, the National Design Awards were conceived by the Smithsonian's Cooper-Hewitt, National Design Museum to celebrate the best in American design. The jury gave Continuum top honors for excellence, innovation and enhancement of the quality of life through such innovative products as Compass, a modular patient room system for Herman Miller, the Omnipod Insulin Management System for Insulet and the Swiffer WetJet for Procter & Gamble.

"We are honored to be part of the National Design Award Gala this week in New York," said Gianfranco Zaccai, Continuum's President and Chief Design Officer. "And it's particularly inspiring to be receiving the award from Don Goeman of Herman Miller, a client and partner in human-centered design and innovation for more than 20 years."

Continuum will also participate in a winner's panel on October 18th at 7 p.m., moderated by Steven Heller, on the topic of how design inspires, manipulates and alters human behavior and actions. This free event will take place at the Altman Building, 135 West 8th Street. Advance registration is required.

The National Design Award gala, held at Pier Sixty, Chelsea Piers, 23rd Street and the Hudson River, begins at 6 p.m., and tickets can be purchased online.

About Continuum:
Continuum, a global design and innovation consultancy, creates products, services and experiences that work for people and for the businesses that serve them. Based on in-depth consumer research, rigorous analysis of clients' business challenges, and inspired creativity, Continuum uncovers opportunities for innovation and makes them real. Since 1983, Continuum has worked with companies worldwide, including American Express, Amplifon, BBVA, Herman Miller, Procter & Gamble, PepsiCo, Samsung, Sprint and Staples. Continuum has offices in Boston, Los Angeles, Milan, Seoul and Shanghai.

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