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Connotate and Information Evolution, Inc. Partner to Make Big Data Easy for Small Businesses

Alliance Enables SMBs to Automate Web Data Monitoring and Extraction to Reap Actionable Business Insights From Public Data (January 18, 2012)

NEW BRUNSWICK, NJ -- (Marketwire) -- 01/18/12 -- Connotate, Inc., the leading provider of solutions that help organizations monitor and collect data and content from the Web, today announced a strategic services partnership with Information Evolution, Inc. (IEI). The alliance will help small- to medium-sized businesses take advantage of the benefits of Big Data without devoting extensive human capital or technological investments. IEI customers can keep their databases updated with information from Web sources leveraging Connotate's Agent Community data extraction and monitoring solution and IEI's services team.

"The SMB market has the same amount of pressure to deliver high-quality products to their clientele with a fraction of the resources of larger companies," IEI President Matt Manning said. "This partnership helps round out our suite of offerings that take the burden of monitoring and extracting Web information from our clients so they can better allocate their resources. Innovative small firms can now level the playing field by using Connotate's world-class solution to keep their data updated in real-time just like the multinational players they are competing against."

With one customer, IEI helped automate custom data collection feeds from 4,000 web sources in 30 days for executive profile generation. The customer needed to collect detailed information on corporate executives with a higher accuracy rate than previous manual efforts could provide. With the data feeds that IEI set up using Connotate's solution, this data can now be monitored with high accuracy for any changes and collected any time. This allows the customer to provide the most timely and accurate information on the set of corporate executives they monitor.

IEI is working with Connotate to build, execute and maintain the information-gathering process which includes the delivery of ready-to-use data sets in an agreed-upon format. Data set options are endless and can be delivered in a variety of formats including XML, Excel and email.


"Big Data solutions are moving from novelty to necessity and the SMB community should not be deprived of the business insights and competitive advantages their larger competitors are privy to," Matt Jacobson, Senior Vice President of Channels and Operations, Connotate, stated. "IEI makes for an excellent addition to Connotate's innovative partner network. The channel is slated to be a major area of growth and strategic focus for Connotate this year and we are excited to enlist a cutting-edge company who shares the philosophy that Big Data benefits companies of all shapes and sizes."

About Information Evolution, Inc.
Information Evolution, Inc. (IEI) is an Austin, Texas-based company that provides human resource and technology services to companies in the information industry that own and manage large databases. The company's emphasis is on training dedicated research teams and designing proprietary processes so customers' content can be kept up-to-date in real time. Clients include Reed Business Information, Sage Publications, United Communications Group, and EDGAR-Online.

About Connotate
For organizations in which content and data are vital to success, Connotate is the Web collection company that puts the power of Web data monitoring and collection into the hands of the business user. Through an easy-to-use 'point and click' interface and patented algorithms, Connotate delivers the scalability, reliability and resiliency necessary to drive strategic value from dynamic, Web sources. With benefits ranging from increased productivity, competitive advantages and dramatic operational cost savings, Connotate's growing customer list includes global businesses such as McGraw-Hill, Associated Press and Thomson Reuters. Connotate has been named a KMWorld "Trend-Setting Product" for the past six years. For more information, please visit http://www.connotate.com.

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