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Conduit Is First Company to Enable Web Publishers to Create a Custom Add-on for Apple's Safari Web BrowserConduit's Cross-Browser Platform Allows Publishers to Reach the Broadest Possible Audience (June 15, 2009)
SAN MATEO, CA -- (Marketwire) -- 06/15/09 -- Conduit (www.conduit.com), a leading provider of free website syndication solutions, today announced support for Apple's Safari web browser, which had over 11 million downloads last week of the new Safari 4 browser. Conduit is the first company to provide a platform for publishers of any size to build and deploy a free, fully compatible, branded toolbar for the Safari browser. With this development, it's possible for companies and groups to market themselves and distribute their content to Safari's Mac users, which make up more than 10 percent of the browser market.
The award-winning, patented Conduit toolbar platform includes an intuitive development environment so that technical support is not required to create and deploy a custom toolbar. The complete online marketing solution also provides tools for each step of the online marketing process including promotional tools, desktop communication alerts, and rich analytics for toolbar optimization.
"Mac users are among the most technologically elite in the world and they have been clamoring for more tools and services in the browser, however, until now, access to Safari was limited," said Adam Boyden, President of Conduit. "Conduit is the first to open up the browser to web publishers of any size who can now use one platform to deploy branded add-ons into all three major browsers -- Internet Explorer, Firefox and Safari."
Apple's Safari browser is well-known for its sophistication, innovation, and focus on the browsing experience. "Users of the Creatives Are Community Toolbar are creative professionals, many of whom are dedicated Mac users," said Pariah S. Burke, Creator, CreativesAre.com. "Never before have they been able to embellish the Safari browser with tools like the CreativesAre community toolbar, which gives them access to job postings, graphics software tutorials, live design discussions, and libraries of stock photography, vector art, fonts, logos and more right in the Safari browser. This is an important innovation for my industry."
The Conduit platform is a complete marketing solution that includes promotional tools and advanced analytics for measuring installations, usage, component popularity and more to help web publishers at every step of the marketing process. Toolbar publishers using the Conduit toolbar platform can now create a single toolbar for deployment in all three major browsers, Safari, Internet Explorer and Firefox. For more information about Conduit and our complete marketing platform, go to Conduit (www.conduit.com).
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