WHAT:
Daniel Smith, senior vice president, marketing, ClickSquared and guest, Suresh Vittal, principal analyst, Forrester Research are hosting an insightful webcast that addresses the technology investments marketers should make to keep up with the changing marketing software landscape.

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ClickSquared Hosts Webcast on "The Changing Marketing Software Landscape" Featuring Forrester Research, Inc.

(March 20, 2012)

BOSTON, MA -- (Marketwire) -- 03/20/12 --


WHAT:
Daniel Smith, senior vice president, marketing, ClickSquared and guest, Suresh Vittal, principal analyst, Forrester Research are hosting an insightful webcast that addresses the technology investments marketers should make to keep up with the changing marketing software landscape.

There are four marketing technology categories that marketers typically invest in -- marketing management, brand management, relationship marketing, and interactive marketing. While the standard categories remain the same, the marketing landscape is changing due to M&A activity, and this is reshaping the categories.

WHEN:
Thursday, March 22nd at 1:00 p.m. ET


WHERE:
Log onto https://www3.gotomeeting.com/register/329272310 to register.

WHO:
ClickSquared is a global provider of cross-channel cloud marketing software and services. With innovative offerings ranging from self-service campaign management and email to fully managed customer engagement and loyalty programs, ClickSquared's pioneering Cross-Channel Marketing Hub orchestrates and delivers analytics-driven, relevant and personalized customer communications across email, direct mail, social, survey, mobile and web channels. Backed by a team of marketing, technology and vertical-industry experts that are passionate about client success, ClickSquared enables organizations of all sizes to maximize the return on their marketing investment.

ClickSquared has helped to build some of the world's best known brands including ARAMARK Parks and Destinations, The Boston Celtics, Capital One Bank, Miami Dolphins, Dr Pepper Snapple Group, Four Seasons Hotels and Resorts, Greyhound, HomeAway, Hyatt, Lenovo, Leading Hotels of the World and Santander.

ClickSquared has offices across the United States, including its headquarters in Boston, Massachusetts as well as offices in the United Kingdom. For more information, call +1.857.246.7800 or visit http://clicksquared.com/ or via the links below:

Twitter: www.twitter.com/clicksquared
Facebook: www.facebook.com/clicksquared

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CONTACT:
Tier One Partners
Jill Monahan
484.244.5300
Email Contact


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Page: 1


Related Keywords: cross-channel cloud marketing, Forrester Research, Suresh Vittal, technology investments, software , USA, Marketwire, Inc., , Internet Technology, Email, england,

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